Company Information
Group Information
who-we-are
ABOUT EQUITY GROUP INSURANCE HOLDINGS LIMITED
Equity Group Insurance Holdings Limited (EGIHL) is a subsidiary of Equity Group Holdings Plc, incorporated in 2021 under the Companies Act, 2015. EGIHL brings together the Group’s insurance businesses to provide innovative, accessible, and affordable risk and savings solutions that protect lives, health, and wealth.
Through its subsidiaries, Equity Life Assurance (Kenya) Limited, Equity General Insurance (Kenya) Limited and Equity Health Insurance (Kenya) Limited, licensed and regulated by the Insurance Regulatory Authority, Equity Insurance offers comprehensive coverage across life and pension, health and general insurance, ensuring customers enjoy peace of mind while safeguarding their future.
As part of Equity Group Holdings Plc, a leading Pan-African financial services provider with a presence in Kenya, DRC, Rwanda, Uganda, Tanzania, South Sudan, and a Commercial Representative Office in Ethiopia, EGIHL leverages the Group’s strong regional footprint, digital capabilities, and customer-centered approach.
Equity Group Holdings Plc is listed on the Nairobi Securities Exchange (NSE), Uganda Securities Exchange (USE), and Rwanda Stock Exchange (RSE), with interests spanning banking, insurance, investment banking, telecom, fintech, and social impact investments. With a market capitalization of USD 1.37 billion, the Group is the largest integrated financial services provider in the region, empowering individuals, businesses, and communities to thrive.
Positioning Statement
Equity provides Inclusive Financial Services that transform livelihoods, give dignity and expand opportunities.
Mission Statement
- We offer integrated financial services that socially and economically empower consumers, businesses and communities.
Tagline
Your Listening, Caring Partner.
Our Vision
To be the champion of the socio-economic prosperity of the people of Africa.
Our Philosophies
1984
In 1984, Equity Building Society -now the bank arm of the group- was founded, and has recorded various key milestones through the years.
2004
In 2004, the Equity Building Society was converted into a fully-fledged commercial bank. Its name changed to Equity Bank Limited. (EBL).
2007
The Bank attracted Helios, a strategic investor who invested USD 185 million into it in 2007.
2006
In 2006, Equity Bank was listed on the Nairobi Stock Exchange, now the Nairobi Securities Exchange (NSE), where it has become the largest bank by market capitalization.
GN
BOARD ANNOUNCEMENT
History timeline
1984
In 1984, Equity Building Society -now the bank arm of the group- was founded, and has recorded various key milestones through the years.
2004
In 2004, the Equity Building Society was converted into a fully-fledged commercial bank. Its name changed to Equity Bank Limited. (EBL).
2007
The Bank attracted Helios, a strategic investor who invested USD 185 million into it in 2007.
2006
In 2006, Equity Bank was listed on the Nairobi Stock Exchange, now the Nairobi Securities Exchange (NSE), where it has become the largest bank by market capitalization.
2010
Equity Bank established the Equity Group Foundation, a vehicle that has fully transformed the concept of philanthropy and corporate social responsibility.
2014
In 2014 Equitel was introduced; Equity Bank’s mobile network which played a major role in the digital disruption which saw 2.7 million Equitel activation and 20% market share in two years.
2015
In 2015, in a quest to further enhance its Pan-African reach and financial inclusion agenda, the Group commenced operations in the DRC through the acquisition of Pro-Credit Bank.
2017
In 2017, Equity Group launched Finserve, an arm whose aim is to build relevant consumer-focused financial technology solutions for individual consumers and organizations.
Financial Press Release
core values
Our Core Values
Our values are intrinsically weaved into our business, flowing through every aspect of our day to day and embracing it as our culture. They are reflections of what we believe in and as guiding principles provide a standard through which we measure ourselves.
AGM Notice and Financials
Awards and Recognitions
Life Insurer of the Year Category
Most Customer-Centric Underwriter – Life
Best Insurance Company in Corporate Social Responsibility Category
Claims Settlement Award – Life Assurance Category – 1st Runner-Up
Gallery Videos
Our Awards & Recognitions
Life Insurer of the Year Category
Most Customer-Centric Underwriter – Life
Best Insurance Company in Corporate Social Responsibility Category
Claims Settlement Award – Life Assurance Category – 1st Runner-Up
Knowledge Resource case studies
Our Suite of Financial Solutions
Newsroom
INSURANCE REGULATORY AUTHORITY (IRA) ISSUES IN PRINCIPLE APPROVAL FOR EQUITY GROUP TO SET UP A GENERAL INSURANCE BUSINESS
Nairobi 15th May 2023……. The Board of Equity Group Holdings is happy to announce that it has received in principle approval from the Insurance Regulatory Authority (IRA) to set up a General Insurance Company.
The application for a General Insurance business licence follows the successful launch of Equity Life Assurance Kenya (ELAK) – Life Insurance business last year. In the 9 months that ELAK operated last year on receipt of product licences, it achieved significant milestones among them;
Financial Performance
- Gross Written Premium of Kshs.3.99 billion
- Number of policies issued 4.1 million
- Profit before Tax Kshs.405 million
- Profit after Tax Kshs.281 million
- Total Assets Kshs.5.5 billion
- Total Equity Kshs.881 million
- Deposit administration Kshs. 339 million with a declared gross return of 9% for 2022
Market Position
- 2nd position on Group Credit Life with 24% market share in credit life
- 11th largest insurance in Gross Written Premium out of 25 Life Insurance companies
- Overall market share of 2.97%
Awards
- Position 1 Group Life Company of the Year Award 2022
- Position 1 Group Life Innovation Award 2022
- Position 1 Group Life Best Loss Ratio Award 2022
- Group Life Best Practice Award 2022
The impact of the early success of the Life Insurance business inspired the Group Board to seek the General Insurance business licence in the hope that Equity Insurance business will contribute in innovatively transforming the insurance industry for the betterment of our people, country and continent through insurance inclusion, affordability, reliability in protecting life, health and wealth under the tag line “The Insurance You Can Trust”.
In its meeting the Group Board appointed Jonas Mushosho as the inaugural Chairman subject to the approval of IRA. Mr. Mushosho is currently the Insurance Trade Finance Programme Coordinator, Afri Exim Bank. Previously Jonas has held various positions in Old Mutual including MD Old Mutual Life-Zimbabwe, Group CEO, Old Mutual-Zimbabwe, and Managing Director Old Mutual-Rest of Africa. Jonas holds post graduate qualifications from Harvard Business School (USA), Insead Business School (France), London Business School (UK), MBA from University of Zimbabwe and undergraduate BSC accounting (Zimbabwe) and BSC Computing (SA).
Newsroom
Our Newsroom keeps you updated on our latest news and projects. Follow the latest news on our financial results, our approaches to growth and innovations, recent strategic decisions and partnerships and their impact on society.
Equity Group Holds 20th Annual General Meeting; Approves Dividends and Formation of Banking Group & Health Insurance Subsidiary
- Shareholders approve a record Kes 15.1 billion dividend payout for a second year in a row.
- Approval of Employee Share Ownership Programme Trust Deed and Scheme Rules
- Shareholders approve Group Restructuring to create Banking Holding Company, to create four groups under Banking, Insurance, Technology and Foundation Group.
- Ratification of Cogebanque acquisition in Rwanda.
- Positive outlook – East Africa has emerged among the fastest growing regions in the world with GDP of 5.6% (2024)
Nairobi, 26th June 2024… Equity Group Holdings Plc on Wednesday held its 20th Annual General Meeting as the shareholders voted in favor of all proposals by the Board of Directors with a large majority through electronic means.
The approval includes a dividend payout of Kes 15.1 billion for a second year running which is a payout ratio of 36% from the previous year of 33.6%. This is in line with the Equity Group Holdings Plc Dividend Policy. The payout depicts a sustained return to shareholders amid an operating environment that’s grappling with volatility marked by inflation, widespread currency depreciation, and interest rate hikes. Dr James Mwangi, Group Managing Director and CEO, said “The Kshs. 4 per share dividend amounts to a 36% payout of the Kshs.43.7 billion Profit After Tax or Kshs 11.1 earnings per share and dividend yield of 11.9% on the 2023 year-end closing share price of Kshs.33.65 or 800% on par value.”
In the 19th Annual General Meeting the shareholders approved the creation of Equity Group Employee Share Ownership Programme (EGH ESOP) and allocated 5% of the share capital to it. In the 20th Annual General Meeting shareholders approved the EGH ESOP Trust Deed and Scheme Rules. This will position Equity Group as an employer of choice in the various markets and sectors where it operates. The staff are the most valuable assets we have, and they are the ones that deliver the promise to our customer and the ESOP will attract and retain the right talent,’ commented Prof. Isaac Macharia, Equity Group Chairman.
The approvals include the creation of a banking holding company that will consolidate the activities of all the banking subsidiaries within the Group. Currently Equity Group operates banking subsidiaries in Kenya, Uganda, Tanzania, South Sudan, Rwanda and the Democratic Republic of Congo (DRC). Equity Group will now operate under four groups, the Banking Group, Insurance Group, Technology Group and the Foundation Group.
To further entrench its footprint in the insurance sectors, Equity shareholders gave the greenlight for the incorporation of a health insurance subsidiary to undertake health insurance underwriting in Kenya. The health insurance company will be a subsidiary of Equity Group Insurance Holdings Limited which already undertakes a life insurance and general insurance business in Kenya.
The Shareholders ratified the Cogebanque acquisition which led to Equity Bank Rwanda being a respectable position two in the market with an 18% market share. This creates opportunity for the Rwanda economy as it can now support large transaction in the market.
Prof. Isaac Macharia told shareholders that driven by purpose, the Group has continued to support its customers to navigate the current harsh economic times characterized by volatility and uncertainty. “From inception, we have sought to proactively support our customers through relevant, affordable and easily accessible services and products. We understand that behind every account or transaction is a unique individual or organisation with specific requirements and goals.”, he said.
Dr. Mwangi, said the Group performed well, reflecting a positive outlook, continued trajectory of growth and shared value creation. “We are now a systemic bank in East Africa, a region that has emerged among the fastest growing regions in the world. Our outlook remains positive, despite the challenging macroeconomic environment, Equity has adapted with agility and responsiveness to mitigate the challenging market conditions across the region. This reflects the strength of its leadership, the resilience of the employees, the anchored nature of our twin-engine business model, and the relevance of the Africa Recovery and Resilience Plan (ARRP).”
“We have made good progress through the year in attaining the key objectives under the Plan as we increased our client numbers to 19.6 million customers up from 17.7 million. In addition, the number of borrowing businesses increased to 0.3 million while borrowing customers stood at 0.84 million. Overall, we have made good stride in pursuing the Plan. As the ARRP is strongly hinged on unlocking the primary sector in Africa, a major concern for the Group in the year revolved around nature and climate change,” he added.
Looking to the future, Equity continues to view sustainability as offering a viable path for global advancement, presenting an opportunity to establish economic, market, and social models that prioritise and reward sustainable practices. This is particularly crucial for Africa, a continent endowed with a vast wealth of natural resources.
From Left to Right: Equity Group Executive Director, Mary Wamae, Equity Group Chairman Prof. Isaac Macharia, Equity Group Managing Director and CEO Dr. James Mwangi and Equity Group Chief Operating Officer, Samwel Kirubi during the Group’s 20th Annual General Meeting. Equity Group Shareholders approved a record Kes. 15.1 billion dividend payout for a second year in a row and Employee Share Ownership Programme Trust Deed and Scheme Rules. The Shareholders also approved Group restructuring to create a health insurance subsidiary and a Banking Group, to create four groups under Banking, Insurance, Technology and Foundation Group.
EQUITY GROUP DIVERSIFIES TO INSURANCE BUSINESS WITH LAUNCH OF EQUITY LIFE ASSURANCE (KENYA) LTD
- A life insurance license has been issued to Equity Life Assurance (Kenya) Ltd which is fully owned by Equity Group Insurance Holdings Limited (EGIHL), a subsidiary of Equity Group.
- The insurance business of ELAK will be based on simplicity, openness, transparency and trust.
Nairobi, 10th January 2022… A life insurance license has been issued today to Equity Life Assurance (Kenya) Ltd (‘ELAK’) which is fully owned by Equity Group Insurance Holdings Limited (EGIHL), a subsidiary of Equity Group. The license will enable ELAK to provide life insurance solutions to an underserved market and contribute towards the vision of Equity Group to transform lives and expand opportunities for wealth creation.
Speaking while receiving the license from Commissioner of Insurance, Insurance Regulatory Authority Godfrey Kiptum at the IRA headquarters, Ms. Angela Okinda, the Managing Director and Principal Officer of ELAK said, “ELAK will contribute to the trusted Equity brand by providing inclusive, affordable, innovative and accessible insurance products to a majority of Kenyans who are not utilising insurance solutions to secure much needed protection of their lives, health and wealth, or secure their financial futures through savings solutions. Our commitment is to provide consumers with freedom and ease of access to insurance solutions, payment and placement of their insurance coverage, as well as support and advice during the life of the policy. ELAK will also ensure easy access to insurance solutions through multiple distribution channels. ELAK’s provision of insurance will be refreshingly different, innovative and very convenient.”
Dr. James Mwangi, Equity Group CEO and Managing Director said, “The ELAK license comes at a very critical time when the economy is recovering from the impact of the COVID-19 pandemic. Our inspiration is to offer insurance to all categories of consumers and make insurance accessible, affordable and inclusive in line with our purpose of transforming lives, giving dignity and expanding opportunities for wealth creation. We realised that the greatest threat to wealth creation is when disaster strikes, and the family and entities have no fall-back plan except removing capital from their businesses to meet such expenses. The insurance business of ELAK will be based on simplicity, openness, transparency and trust.”
While handing over the ELAK license, Commissioner of Insurance, Insurance Regulatory Authority Godfrey Kiptum said, ” As the regulator, we are delighted to see Equity Group adapt to the changing demands of the market and responding to the needs and aspirations of the customers. The insurance business in Kenya is still heavily driven by the general business class and with the entry of Equity Life Assurance (Kenya) Limited into the sector, this is likely to enhance the value and distribution of life insurance in the country.”
The insurance industry in Kenya is characterized by low penetration levels, currently estimated at 2.4% This has been attributed to a number of factors including poor or limited product portfolio, low or no awareness on available insurance products, low-income levels among the key consuming public, perceived low rate of returns for life insurance policies, cumbersome claim settlement procedures, lack of trust of insurance players, negative perception of providers/intermediaries and expensive premiums among others.
Also speaking at the event, Insurance Regulatory Authority Chairman Hon. Abdirahin Haithar Abdi, MGH said, “The insurance business relies heavily on trust and Equity has a well-defined history and support from the public which is a key aspect for success in the sector. We congratulate Equity Group for joining the insurance sector as the newest player. Additionally, Kenya is ranked number 3 or 4 with regards to insurance penetration in Africa and many investors have taken an interest in the sector. We are happy to see a local player coming in to contribute to our growth.”
COVID-19 has been the greatest set back to many households in their pursuit for economic independence. Equity Life (ELAK) is pledging to invest heavily on consumer education to equip Kenyans with knowledge to make the right decisions regarding insurance for themselves and their businesses and to embrace insurance as a key component to reliably grow their wealth, health, and livelihoods by protecting it.
Dr. Mwangi further added, “ELAK will optimise on Equity Group’s serial innovation culture to launch inventive and substantial solutions that meet the needs of Kenyans. We will co-create products with Kenyans so that our offerings will be relevant and applicable to their daily lives. Further, we will ensure that the insurance solutions are easily accessible using technology on, thus giving Kenyans the freedom to access, pay and receive the insurance solution of their choice.”
Equity Group Managing Director and CEO Dr. James Mwangi (2nd right) receives the Equity Life Assurance (Kenya) Ltd operating license from Insurance Regulatory Authority (IRA) Commissioner of Insurance Godfrey Kiptum (2nd left). Looking on is Equity Group Board Chair Prof. Isaac Macharia (left) and IRA Chairman Hon. Abdirahin Haithar Abdi, MGH (right).
Equity Group Managing Director & CEO Dr. James Mwangi (right) receives the Equity Life Assurance (Kenya) Ltd operating license from IRA Commissioner of Insurance Godfrey Kiptum (left).Equity Life Assurance (Kenya) Limited Scoops Three Accolades at the 2025 AKI Awards
Nairobi, March 7, 2026 – Equity Life Assurance (Kenya) Limited (ELAK) has been recognized for excellence in the insurance sector after winning three accolades at the 24th edition of the Association of Kenya Insurers (AKI) Awards 2025, held at Carnivore Grounds in Nairobi on March 6, 2026.
The awards ceremony was held under the theme “Customer First: Strengthening Agent–Customer Relationships Through Digital Innovation.”
During the event, ELAK received three honours: the Lowest Loss Ratio Award – Life Insurance, the Group Life Insurance Innovation Award, and 1st Runner Up for Group Life Insurance Company of the Year.
The Best Loss Ratio Award – Life Insurance recognizes insurers that demonstrate strong underwriting discipline and effective risk management. It reflects a company’s ability to balance premiums collected with claims paid, ensuring sustainability while consistently honouring customer claims. The award underscores strong financial management and prudent underwriting practices.
ELAK also received the Group Life Insurance Innovation Award, which celebrates insurers that develop creative and impactful solutions for corporate clients. The recognition highlights organizations that leverage technology, data, and innovative product design to meet evolving customer needs while improving access, convenience, and efficiency in insurance service delivery.
In addition, the company emerged 1st Runner Up, Company of the Year Award 2025 an award that recognizes overall excellence in group life insurance. The category evaluates growth in corporate insurance portfolios, customer service standards, product offerings, and the ability to deliver value to employers and employees through well-structured group protection solutions.
Speaking after receiving the awards, ELAK Deputy Managing Director, Calvince Onduru thanked customers, Equity’s leadership, and staff for their role in the achievement.
“These recognitions belong to our customers who continue to trust us to protect what matters most to them. They also reflect the dedication of our teams who work tirelessly to deliver innovative and reliable solutions. As we move forward, we will continue investing in digital innovation to make our services more accessible, efficient, and responsive to customer needs while strengthening the value we provide to families and businesses across Kenya,” said Onduru.
Congratulating the winners for their exemplary performance in the past year, Insurance Commissioner and CEO of the Insurance Regulatory Authority, Godfrey Kiptum, urged industry players to remain committed to serving customers diligently despite challenging economic conditions.
“I take this opportunity to congratulate all the winners. As insurers, our responsibility is to ensure that the policies we offer truly protect customers and shield them against losses when they need support the most,” he said.
Meanwhile, Tom Gitogo, Chairman of the AKI Board, emphasized the need for the industry to keep the customer at the center of service delivery while embracing innovation and digital transformation. He noted that this approach would strengthen collaboration among insurers, agents, and other stakeholders in building a stronger insurance ecosystem.
2025 Full Year Investor Briefing & Financial Results
2025 Full Year Investor Briefing & Financial Results
Equity Life Assurance (Kenya) posts 16% profit after tax growth to Ksh 1.24bn as gross written premium rises 40% to Ksh 7.3bn
Nairobi, 4th May 2026: Equity Life Assurance (Kenya) Limited (ELAK) has published its audited results for the year ended 31 December 2025, reporting stronger profitability, balance sheet growth and continued scale-up of its digital-first distribution model.
The Company recorded a profit after tax of Ksh 1.24 billion, up 16.2% from 2024, while profit before tax rose 27.5% to Ksh 1.78 billion. Earnings per share improved to 2,954 from 2,542 in the prior year. Gross written premium increased 40% to Ksh 7.3 billion, reflecting higher uptake across protection, savings and retirement solutions.
Topline performance was supported by growth in both underwriting and investment returns. Insurance revenue increased 45.4% to Ksh 2.08 billion, investment income grew 38.7% to Ksh 4.19 billion, and the net insurance and investment result rose 33.5% to Ksh 1.97 billion.
ELAK’s balance sheet expanded by 31.6% to Ksh 31.88 billion in total assets, while insurance contract liabilities grew 25.4% to Ksh 24.95 billion, reflecting growth in the underlying book. Liquidity improved, with the current ratio rising to 168% from 159%. The business reported returns of 36% on equity and 4% on assets. Capital adequacy strengthened to 300% from 278% in 2024, supporting long-term commitments to policyholders and retirement members.
The Deposit Administration Fund closed the year at Ksh 17.34 billion, up 24.8% from Ksh 13.90 billion in 2024. During the year, ELAK received Ksh 3.11 billion in pension deposits, paid out Ksh 1.96 billion in benefits, and credited Ksh 2.56 billion in interest to members, an increase of 26.2%.
The Company continued to demonstrate distribution strength at scale. By 31 December 2025, ELAK had issued 19.2 million cumulative policies, up 36% from 14.1 million a year earlier, and served 6.9 million unique customers, up 17% from 5.9 million. Digital channels accounted for 79% of policies issued, while Equity Bank’s branch network remained a critical channel for key consumer segments.
Operationally, ELAK’s investment portfolio expanded in line with balance-sheet growth. Government securities increased to Ksh 23.41 billion.
The Company’s service delivery was recognised during the year through multiple awards. ELAK was named Life Insurer of the Year at the Think Business Insurance Awards and also won awards for Most Customer-centric Underwriter, Claims Settlement, and Ecosystem Partnerships and Cross-Industry Collaboration. At the Association of Kenya Insurers (AKI) Awards 2025, ELAK received recognition for Group Life Best Loss Ratio and Group Life Insurance Innovation and was first runner-up in the Life Assurance Company of the Year category.
ELAK has rolled out products designed to scale life protection, savings, and retirement solutions. These include Group Life offerings (such as Group Credit Life and Group Last Expense), Term Life, Education and Goal-Based Savings policies, as well as retirement options like Income Drawdown, the Post-Retirement Medical Fund (PRMF), the Umbrella Retirement Fund, and Deposit Administration. The rollout leverages Equity Group’s distribution network and technology ecosystem to improve accessibility, service quality, and overall customer value.
Equity Insurance Business Emerges as Strong Group’s Third Growth Engine in Q1 2026
Nairobi, 21st May 2026…Equity Group’s insurance business sustained strong growth momentum in the first quarter of 2026, reinforcing the Group’s diversification strategy as insurance increasingly emerges as a major third engine of growth alongside banking and payments businesses.
The Insurance Group recorded a 30 percent growth in gross written premiums to KSh4.5 billion, while profit before tax rose 53 percent to KSh0.64 billion, reflecting strong customer uptake across life, health and general insurance products. The strong performance highlights Equity’s growing success in embedding insurance into its integrated financial services ecosystem, where customers can seamlessly access banking, payments, lending and insurance solutions through one platform.
While announcing the Q1 2026 performance, which saw the Group post a Profit After Tax increase of 24% to KSh19.1 billion, the Group Managing Director and CEO Dr James Mwangi hailed the insurance team for impressive results.
“In just three years of audited results, our Insurance Group is making its mark across the landscape. Ranking #3 in Return on Assets out of 56 players is a powerful validation of our capital efficiency. By breaking into the top 5 for profitability and top 6 for premiums, we have proven that a customer-centric model can scale at pace without compromising on returns,” said Dr Mwangi.
The life insurance business remained the largest contributor to the portfolio, writing KSh2.7 billion in premiums during the quarter under review. Health insurance contributed KSh1.2 billion, while the general insurance business continued to scale steadily, recording KSh0.6 billion in premiums.
A key growth driver was Equity Life Assurance Kenya (ELAK), which continued to deliver strong profitability and rapid customer growth powered by technology and digital distribution channels. Profit before tax rose 27 percent to KSh 561 million from KSh 442 million recorded during the same period last year, driven by growth in insurance revenue and investment income. Gross written premiums increased to KSh 2.7 billion, up from KSh2.1 billion, while insurance revenue grew 38 percent to KSh619 million. Insurance service result and net investment income rose to KSh 604 million, reflecting stronger underwriting performance and investment returns.
ELAK also continued to scale its customer reach through an aggressive insurtech strategy that has positioned it as one of the region’s leading digital-native insurers. As of March 31, 2026, the insurer had issued 21.3 million policies, serving 7.1 million unique customers consuming various insurance products. Over 79 percent of policies were issued digitally, demonstrating the growing role of technology in expanding access to affordable insurance solutions.
The GCEO said the digital model has significantly simplified policy onboarding, premium collection and customer access to insurance products, enabling the insurer to scale rapidly while reaching underserved segments that traditionally had limited access to financial protection. The strong growth reflects increasing customer awareness around protection, education plans, savings-linked products, and investment-backed insurance solutions.
Meanwhile, Equity General Insurance Kenya (EGIK) recorded a strong turnaround during the quarter, posting a profit before tax of KSh58 million compared to a loss of KSh7 million recorded during the same period in 2025. The improved performance was driven by strong growth in insurance revenue, which surged 417 percent to KSh243 million, alongside improved underwriting performance and operational efficiency. Gross written premiums stood at KSh595 million, while the insurer’s total assets rose to KSh2.0 billion. The results reflect growing demand for motor, property, business and asset protection covers from retail and SME customers.
At the same time, Equity Health Insurance Kenya (EHIK), the Group’s newly launched health insurance subsidiary, made a strong market entry in Q1 2026. The business recorded gross written premiums of KSh1.2 billion, while insurance revenue stood at KSh297 million during the quarter. EHIK posted a profit before tax of KSh17 million, signaling a positive start as it scales operations and customer acquisition. Insurance service result and net investment income reached KSh42 million, while total assets stood at KSh2.1 billion.
Dr. Mwangi closed saying: “The overall performance underscores Equity’s long-term strategy of building diversified income streams while deepening financial inclusion through integrated financial services”. By leveraging digital technology, regional reach and customer insights, the Group is positioning insurance as a strategic pillar in its future growth ambitions as it deepens its footprint across East and Central Africa.
Equity Group Managing Director and CEO Dr James Mwangi while announcing Q1 2026 performance and Investor Briefing.
Equity Group Managing Director and CEO Dr. James Mwangi addresses a section of investors and staff during Q1 2026 Investor Briefing.EQUITY GROUP AND MSC (MICROSAVE CONSULTING) SIGN MoU TO ADVANCE FINANCIAL INCLUSION AND GENDER EQUITY IN FISHERIES SECTOR
• The partnership establishes a joint framework between Equity Bank Kenya, Equity Group Foundation, and MSC to expand financial inclusion and gender equity across the fisheries value chain.
• The initiative targets critical sector gaps by promoting financial literacy, developing tailored financial and insurance products, and deploying climate-smart technologies.
• By integrating digital public infrastructure, data, and AI, the collaboration aims to modernize the fisheries sector as a sustainable economic driver
Nairobi, Kenya – 25th May 2026 – Equity Group and MSC (MicroSave Consulting) have signed a strategic Memorandum of Understanding (MoU) to deepen financial inclusion and advance gender equity within Kenya’s fisheries sector, a partnership that also positions the blue economy as a key driver of sustainable growth.
The collaboration brings together the financial services strength of Equity Bank Kenya, the social impact and capacity-building expertise of Equity Group Foundation, and the global advisory and research capabilities of MSC to address structural gaps in the fisheries value chain. Speaking during the MoU signing in Nairobi, Equity Group Managing Director and CEO Dr. James Mwangi said the partnership aligns with Equity’s long-term vision of transforming livelihoods through inclusive finance, technology, and strategic collaboration.
“This partnership brings together institutions with diverse capabilities, creating a powerful platform to drive impact at scale. The fisheries sector represents a significant but underexploited opportunity. Through this collaboration, we will not only expand financial inclusion but also advance gender equity, strengthen food systems, and support climate resilience,” said Dr. Mwangi.
Dr. Mwangi noted that the initiative will help modernize the fisheries and broader agricultura sectors by integrating digital technologies and data-driven decision-making, positioning them as viable and attractive economic sectors.
“We are transforming agriculture and fisheries from subsistence activities into vibrant economic sectors. By leveraging digital public infrastructure and AI, we aim to elevate these sectors from traditional, informal engagements into modern economic engines that attract capital, improve productivity, and create inclusive opportunities for women to work alongside their sons and daughters while driving food security and economic growth,” he said.
MicroSave Consulting Group Managing Director Graham A.N. Wright said the renewed collaboration comes at a critical time as Africa faces growing challenges around food security, climate change, and inclusion. He added that the partnership will focus on applying data-driven tools and practical digital systems to improve decision-making, strengthen risk management, and support more resilient fisheries livelihoods.
“With climate change and global disruptions threatening food security, I cannot think of a better powerhouse than Equity Bank and the Equity Group Foundation to address these challenges. We aim to create an environment where risks are managed, data is available, and stakeholders, from fishers to traders, can make informed decisions. By linking these communities to tailored financial products and climate-smart solutions, we can address structural barriers and unlock sustainable opportunities for women and youth in the fisheries sector,” Wright said.
The MoU establishes a framework for collaboration focused on fostering a business-oriented mindset in the fisheries sector, promoting financial literacy, and expanding access to tailored financial products for women and youth. Key interventions under the partnership include capacity building through joint training programs, development of climate-smart financial solutions, deployment of technologies such as cold storage infrastructure to reduce post-harvest losses, and the creation of insurance and guarantee mechanisms to de-risk lending.
The program will also support graduation pathways to transition small-scale operators into sustainable commercial enterprises, while expanding market access through partnerships across the value chain. Initial implementation will begin in Kenya, with plans to scale to other markets where Equity operates upon successful execution. The initiative targets a wide range of beneficiaries across the fisheries value chain, including fishers, aquaculture farmers, traders, processors, feed producers, and exporters.
The partnership will also support the design and delivery of high-impact programs across key areas such as financial inclusion, climate resilience, and gender equity. Implementation will be guided by clearly defined project frameworks and coordinated mechanisms to ensure effective execution and measurable impact.
MSC will play a key role in research, baseline assessments, and capacity building, including training both sector players and Equity staff on fisheries dynamics, while Equity Bank will design and deliver tailored financial products aligned to the sector’s unique cycles. Equity Group Foundation will complement these efforts through entrepreneurship training, mentorship, and ecosystem linkages.
This collaboration aligns closely with Kenya’s Vision 2030 by advancing inclusive economic growth, modernizing the fisheries sector, and promoting gender equity, while contributing to the African Union’s Agenda 2063 through sustainable resource management, climate resilience, and the development of integrated value chains.
The partnership also reinforces Equity’s vision of driving private sector–led development financing across Africa, leveraging its Africa Recovery and Resilience Plan (ARRP) to enhance productivity, digital transformation, and financial inclusion while creating sustainable opportunities for women, youth, and communities in the fisheries value chain.
Press Releases
INSURANCE REGULATORY AUTHORITY (IRA) ISSUES IN PRINCIPLE APPROVAL FOR EQUITY GROUP TO SET UP A GENERAL INSURANCE BUSINESS
Nairobi 15th May 2023……. The Board of Equity Group Holdings is happy to announce that it has received in principle approval from the Insurance Regulatory Authority (IRA) to set up a General Insurance Company.
The application for a General Insurance business licence follows the successful launch of Equity Life Assurance Kenya (ELAK) – Life Insurance business last year. In the 9 months that ELAK operated last year on receipt of product licences, it achieved significant milestones among them;
Financial Performance
- Gross Written Premium of Kshs.3.99 billion
- Number of policies issued 4.1 million
- Profit before Tax Kshs.405 million
- Profit after Tax Kshs.281 million
- Total Assets Kshs.5.5 billion
- Total Equity Kshs.881 million
- Deposit administration Kshs. 339 million with a declared gross return of 9% for 2022
Market Position
- 2nd position on Group Credit Life with 24% market share in credit life
- 11th largest insurance in Gross Written Premium out of 25 Life Insurance companies
- Overall market share of 2.97%
Awards
- Position 1 Group Life Company of the Year Award 2022
- Position 1 Group Life Innovation Award 2022
- Position 1 Group Life Best Loss Ratio Award 2022
- Group Life Best Practice Award 2022
The impact of the early success of the Life Insurance business inspired the Group Board to seek the General Insurance business licence in the hope that Equity Insurance business will contribute in innovatively transforming the insurance industry for the betterment of our people, country and continent through insurance inclusion, affordability, reliability in protecting life, health and wealth under the tag line “The Insurance You Can Trust”.
In its meeting the Group Board appointed Jonas Mushosho as the inaugural Chairman subject to the approval of IRA. Mr. Mushosho is currently the Insurance Trade Finance Programme Coordinator, Afri Exim Bank. Previously Jonas has held various positions in Old Mutual including MD Old Mutual Life-Zimbabwe, Group CEO, Old Mutual-Zimbabwe, and Managing Director Old Mutual-Rest of Africa. Jonas holds post graduate qualifications from Harvard Business School (USA), Insead Business School (France), London Business School (UK), MBA from University of Zimbabwe and undergraduate BSC accounting (Zimbabwe) and BSC Computing (SA).
Equity Group Holds 20th Annual General Meeting; Approves Dividends and Formation of Banking Group & Health Insurance Subsidiary
- Shareholders approve a record Kes 15.1 billion dividend payout for a second year in a row.
- Approval of Employee Share Ownership Programme Trust Deed and Scheme Rules
- Shareholders approve Group Restructuring to create Banking Holding Company, to create four groups under Banking, Insurance, Technology and Foundation Group.
- Ratification of Cogebanque acquisition in Rwanda.
- Positive outlook – East Africa has emerged among the fastest growing regions in the world with GDP of 5.6% (2024)
Nairobi, 26th June 2024… Equity Group Holdings Plc on Wednesday held its 20th Annual General Meeting as the shareholders voted in favor of all proposals by the Board of Directors with a large majority through electronic means.
The approval includes a dividend payout of Kes 15.1 billion for a second year running which is a payout ratio of 36% from the previous year of 33.6%. This is in line with the Equity Group Holdings Plc Dividend Policy. The payout depicts a sustained return to shareholders amid an operating environment that’s grappling with volatility marked by inflation, widespread currency depreciation, and interest rate hikes. Dr James Mwangi, Group Managing Director and CEO, said “The Kshs. 4 per share dividend amounts to a 36% payout of the Kshs.43.7 billion Profit After Tax or Kshs 11.1 earnings per share and dividend yield of 11.9% on the 2023 year-end closing share price of Kshs.33.65 or 800% on par value.”
In the 19th Annual General Meeting the shareholders approved the creation of Equity Group Employee Share Ownership Programme (EGH ESOP) and allocated 5% of the share capital to it. In the 20th Annual General Meeting shareholders approved the EGH ESOP Trust Deed and Scheme Rules. This will position Equity Group as an employer of choice in the various markets and sectors where it operates. The staff are the most valuable assets we have, and they are the ones that deliver the promise to our customer and the ESOP will attract and retain the right talent,’ commented Prof. Isaac Macharia, Equity Group Chairman.
The approvals include the creation of a banking holding company that will consolidate the activities of all the banking subsidiaries within the Group. Currently Equity Group operates banking subsidiaries in Kenya, Uganda, Tanzania, South Sudan, Rwanda and the Democratic Republic of Congo (DRC). Equity Group will now operate under four groups, the Banking Group, Insurance Group, Technology Group and the Foundation Group.
To further entrench its footprint in the insurance sectors, Equity shareholders gave the greenlight for the incorporation of a health insurance subsidiary to undertake health insurance underwriting in Kenya. The health insurance company will be a subsidiary of Equity Group Insurance Holdings Limited which already undertakes a life insurance and general insurance business in Kenya.
The Shareholders ratified the Cogebanque acquisition which led to Equity Bank Rwanda being a respectable position two in the market with an 18% market share. This creates opportunity for the Rwanda economy as it can now support large transaction in the market.
Prof. Isaac Macharia told shareholders that driven by purpose, the Group has continued to support its customers to navigate the current harsh economic times characterized by volatility and uncertainty. “From inception, we have sought to proactively support our customers through relevant, affordable and easily accessible services and products. We understand that behind every account or transaction is a unique individual or organisation with specific requirements and goals.”, he said.
Dr. Mwangi, said the Group performed well, reflecting a positive outlook, continued trajectory of growth and shared value creation. “We are now a systemic bank in East Africa, a region that has emerged among the fastest growing regions in the world. Our outlook remains positive, despite the challenging macroeconomic environment, Equity has adapted with agility and responsiveness to mitigate the challenging market conditions across the region. This reflects the strength of its leadership, the resilience of the employees, the anchored nature of our twin-engine business model, and the relevance of the Africa Recovery and Resilience Plan (ARRP).”
“We have made good progress through the year in attaining the key objectives under the Plan as we increased our client numbers to 19.6 million customers up from 17.7 million. In addition, the number of borrowing businesses increased to 0.3 million while borrowing customers stood at 0.84 million. Overall, we have made good stride in pursuing the Plan. As the ARRP is strongly hinged on unlocking the primary sector in Africa, a major concern for the Group in the year revolved around nature and climate change,” he added.
Looking to the future, Equity continues to view sustainability as offering a viable path for global advancement, presenting an opportunity to establish economic, market, and social models that prioritise and reward sustainable practices. This is particularly crucial for Africa, a continent endowed with a vast wealth of natural resources.
From Left to Right: Equity Group Executive Director, Mary Wamae, Equity Group Chairman Prof. Isaac Macharia, Equity Group Managing Director and CEO Dr. James Mwangi and Equity Group Chief Operating Officer, Samwel Kirubi during the Group’s 20th Annual General Meeting. Equity Group Shareholders approved a record Kes. 15.1 billion dividend payout for a second year in a row and Employee Share Ownership Programme Trust Deed and Scheme Rules. The Shareholders also approved Group restructuring to create a health insurance subsidiary and a Banking Group, to create four groups under Banking, Insurance, Technology and Foundation Group.
EQUITY GROUP DIVERSIFIES TO INSURANCE BUSINESS WITH LAUNCH OF EQUITY LIFE ASSURANCE (KENYA) LTD
- A life insurance license has been issued to Equity Life Assurance (Kenya) Ltd which is fully owned by Equity Group Insurance Holdings Limited (EGIHL), a subsidiary of Equity Group.
- The insurance business of ELAK will be based on simplicity, openness, transparency and trust.
Nairobi, 10th January 2022… A life insurance license has been issued today to Equity Life Assurance (Kenya) Ltd (‘ELAK’) which is fully owned by Equity Group Insurance Holdings Limited (EGIHL), a subsidiary of Equity Group. The license will enable ELAK to provide life insurance solutions to an underserved market and contribute towards the vision of Equity Group to transform lives and expand opportunities for wealth creation.
Speaking while receiving the license from Commissioner of Insurance, Insurance Regulatory Authority Godfrey Kiptum at the IRA headquarters, Ms. Angela Okinda, the Managing Director and Principal Officer of ELAK said, “ELAK will contribute to the trusted Equity brand by providing inclusive, affordable, innovative and accessible insurance products to a majority of Kenyans who are not utilising insurance solutions to secure much needed protection of their lives, health and wealth, or secure their financial futures through savings solutions. Our commitment is to provide consumers with freedom and ease of access to insurance solutions, payment and placement of their insurance coverage, as well as support and advice during the life of the policy. ELAK will also ensure easy access to insurance solutions through multiple distribution channels. ELAK’s provision of insurance will be refreshingly different, innovative and very convenient.”
Dr. James Mwangi, Equity Group CEO and Managing Director said, “The ELAK license comes at a very critical time when the economy is recovering from the impact of the COVID-19 pandemic. Our inspiration is to offer insurance to all categories of consumers and make insurance accessible, affordable and inclusive in line with our purpose of transforming lives, giving dignity and expanding opportunities for wealth creation. We realised that the greatest threat to wealth creation is when disaster strikes, and the family and entities have no fall-back plan except removing capital from their businesses to meet such expenses. The insurance business of ELAK will be based on simplicity, openness, transparency and trust.”
While handing over the ELAK license, Commissioner of Insurance, Insurance Regulatory Authority Godfrey Kiptum said, ” As the regulator, we are delighted to see Equity Group adapt to the changing demands of the market and responding to the needs and aspirations of the customers. The insurance business in Kenya is still heavily driven by the general business class and with the entry of Equity Life Assurance (Kenya) Limited into the sector, this is likely to enhance the value and distribution of life insurance in the country.”
The insurance industry in Kenya is characterized by low penetration levels, currently estimated at 2.4% This has been attributed to a number of factors including poor or limited product portfolio, low or no awareness on available insurance products, low-income levels among the key consuming public, perceived low rate of returns for life insurance policies, cumbersome claim settlement procedures, lack of trust of insurance players, negative perception of providers/intermediaries and expensive premiums among others.
Also speaking at the event, Insurance Regulatory Authority Chairman Hon. Abdirahin Haithar Abdi, MGH said, “The insurance business relies heavily on trust and Equity has a well-defined history and support from the public which is a key aspect for success in the sector. We congratulate Equity Group for joining the insurance sector as the newest player. Additionally, Kenya is ranked number 3 or 4 with regards to insurance penetration in Africa and many investors have taken an interest in the sector. We are happy to see a local player coming in to contribute to our growth.”
COVID-19 has been the greatest set back to many households in their pursuit for economic independence. Equity Life (ELAK) is pledging to invest heavily on consumer education to equip Kenyans with knowledge to make the right decisions regarding insurance for themselves and their businesses and to embrace insurance as a key component to reliably grow their wealth, health, and livelihoods by protecting it.
Dr. Mwangi further added, “ELAK will optimise on Equity Group’s serial innovation culture to launch inventive and substantial solutions that meet the needs of Kenyans. We will co-create products with Kenyans so that our offerings will be relevant and applicable to their daily lives. Further, we will ensure that the insurance solutions are easily accessible using technology on, thus giving Kenyans the freedom to access, pay and receive the insurance solution of their choice.”
Equity Group Managing Director and CEO Dr. James Mwangi (2nd right) receives the Equity Life Assurance (Kenya) Ltd operating license from Insurance Regulatory Authority (IRA) Commissioner of Insurance Godfrey Kiptum (2nd left). Looking on is Equity Group Board Chair Prof. Isaac Macharia (left) and IRA Chairman Hon. Abdirahin Haithar Abdi, MGH (right).Equity Group Managing Director & CEO Dr. James Mwangi (right) receives the Equity Life Assurance (Kenya) Ltd operating license from IRA Commissioner of Insurance Godfrey Kiptum (left).Equity Life Assurance (Kenya) Limited Scoops Three Accolades at the 2025 AKI Awards
Nairobi, March 7, 2026 – Equity Life Assurance (Kenya) Limited (ELAK) has been recognized for excellence in the insurance sector after winning three accolades at the 24th edition of the Association of Kenya Insurers (AKI) Awards 2025, held at Carnivore Grounds in Nairobi on March 6, 2026.
The awards ceremony was held under the theme “Customer First: Strengthening Agent–Customer Relationships Through Digital Innovation.”
During the event, ELAK received three honours: the Lowest Loss Ratio Award – Life Insurance, the Group Life Insurance Innovation Award, and 1st Runner Up for Group Life Insurance Company of the Year.
The Best Loss Ratio Award – Life Insurance recognizes insurers that demonstrate strong underwriting discipline and effective risk management. It reflects a company’s ability to balance premiums collected with claims paid, ensuring sustainability while consistently honouring customer claims. The award underscores strong financial management and prudent underwriting practices.
ELAK also received the Group Life Insurance Innovation Award, which celebrates insurers that develop creative and impactful solutions for corporate clients. The recognition highlights organizations that leverage technology, data, and innovative product design to meet evolving customer needs while improving access, convenience, and efficiency in insurance service delivery.
In addition, the company emerged 1st Runner Up, Company of the Year Award 2025 an award that recognizes overall excellence in group life insurance. The category evaluates growth in corporate insurance portfolios, customer service standards, product offerings, and the ability to deliver value to employers and employees through well-structured group protection solutions.
Speaking after receiving the awards, ELAK Deputy Managing Director, Calvince Onduru thanked customers, Equity’s leadership, and staff for their role in the achievement.
“These recognitions belong to our customers who continue to trust us to protect what matters most to them. They also reflect the dedication of our teams who work tirelessly to deliver innovative and reliable solutions. As we move forward, we will continue investing in digital innovation to make our services more accessible, efficient, and responsive to customer needs while strengthening the value we provide to families and businesses across Kenya,” said Onduru.
Congratulating the winners for their exemplary performance in the past year, Insurance Commissioner and CEO of the Insurance Regulatory Authority, Godfrey Kiptum, urged industry players to remain committed to serving customers diligently despite challenging economic conditions.
“I take this opportunity to congratulate all the winners. As insurers, our responsibility is to ensure that the policies we offer truly protect customers and shield them against losses when they need support the most,” he said.
Meanwhile, Tom Gitogo, Chairman of the AKI Board, emphasized the need for the industry to keep the customer at the center of service delivery while embracing innovation and digital transformation. He noted that this approach would strengthen collaboration among insurers, agents, and other stakeholders in building a stronger insurance ecosystem.
Equity Life Assurance (Kenya) posts 16% profit after tax growth to Ksh 1.24bn as gross written premium rises 40% to Ksh 7.3bn
Nairobi, 4th May 2026: Equity Life Assurance (Kenya) Limited (ELAK) has published its audited results for the year ended 31 December 2025, reporting stronger profitability, balance sheet growth and continued scale-up of its digital-first distribution model.
The Company recorded a profit after tax of Ksh 1.24 billion, up 16.2% from 2024, while profit before tax rose 27.5% to Ksh 1.78 billion. Earnings per share improved to 2,954 from 2,542 in the prior year. Gross written premium increased 40% to Ksh 7.3 billion, reflecting higher uptake across protection, savings and retirement solutions.
Topline performance was supported by growth in both underwriting and investment returns. Insurance revenue increased 45.4% to Ksh 2.08 billion, investment income grew 38.7% to Ksh 4.19 billion, and the net insurance and investment result rose 33.5% to Ksh 1.97 billion.
ELAK’s balance sheet expanded by 31.6% to Ksh 31.88 billion in total assets, while insurance contract liabilities grew 25.4% to Ksh 24.95 billion, reflecting growth in the underlying book. Liquidity improved, with the current ratio rising to 168% from 159%. The business reported returns of 36% on equity and 4% on assets. Capital adequacy strengthened to 300% from 278% in 2024, supporting long-term commitments to policyholders and retirement members.
The Deposit Administration Fund closed the year at Ksh 17.34 billion, up 24.8% from Ksh 13.90 billion in 2024. During the year, ELAK received Ksh 3.11 billion in pension deposits, paid out Ksh 1.96 billion in benefits, and credited Ksh 2.56 billion in interest to members, an increase of 26.2%.
The Company continued to demonstrate distribution strength at scale. By 31 December 2025, ELAK had issued 19.2 million cumulative policies, up 36% from 14.1 million a year earlier, and served 6.9 million unique customers, up 17% from 5.9 million. Digital channels accounted for 79% of policies issued, while Equity Bank’s branch network remained a critical channel for key consumer segments.
Operationally, ELAK’s investment portfolio expanded in line with balance-sheet growth. Government securities increased to Ksh 23.41 billion.
The Company’s service delivery was recognised during the year through multiple awards. ELAK was named Life Insurer of the Year at the Think Business Insurance Awards and also won awards for Most Customer-centric Underwriter, Claims Settlement, and Ecosystem Partnerships and Cross-Industry Collaboration. At the Association of Kenya Insurers (AKI) Awards 2025, ELAK received recognition for Group Life Best Loss Ratio and Group Life Insurance Innovation and was first runner-up in the Life Assurance Company of the Year category.
ELAK has rolled out products designed to scale life protection, savings, and retirement solutions. These include Group Life offerings (such as Group Credit Life and Group Last Expense), Term Life, Education and Goal-Based Savings policies, as well as retirement options like Income Drawdown, the Post-Retirement Medical Fund (PRMF), the Umbrella Retirement Fund, and Deposit Administration. The rollout leverages Equity Group’s distribution network and technology ecosystem to improve accessibility, service quality, and overall customer value.
EQUITY GROUP AND MSC (MICROSAVE CONSULTING) SIGN MoU TO ADVANCE FINANCIAL INCLUSION AND GENDER EQUITY IN FISHERIES SECTOR
• The partnership establishes a joint framework between Equity Bank Kenya, Equity Group Foundation, and MSC to expand financial inclusion and gender equity across the fisheries value chain.
• The initiative targets critical sector gaps by promoting financial literacy, developing tailored financial and insurance products, and deploying climate-smart technologies.
• By integrating digital public infrastructure, data, and AI, the collaboration aims to modernize the fisheries sector as a sustainable economic driver
Nairobi, Kenya – 25th May 2026 – Equity Group and MSC (MicroSave Consulting) have signed a strategic Memorandum of Understanding (MoU) to deepen financial inclusion and advance gender equity within Kenya’s fisheries sector, a partnership that also positions the blue economy as a key driver of sustainable growth.
The collaboration brings together the financial services strength of Equity Bank Kenya, the social impact and capacity-building expertise of Equity Group Foundation, and the global advisory and research capabilities of MSC to address structural gaps in the fisheries value chain. Speaking during the MoU signing in Nairobi, Equity Group Managing Director and CEO Dr. James Mwangi said the partnership aligns with Equity’s long-term vision of transforming livelihoods through inclusive finance, technology, and strategic collaboration.
“This partnership brings together institutions with diverse capabilities, creating a powerful platform to drive impact at scale. The fisheries sector represents a significant but underexploited opportunity. Through this collaboration, we will not only expand financial inclusion but also advance gender equity, strengthen food systems, and support climate resilience,” said Dr. Mwangi.
Dr. Mwangi noted that the initiative will help modernize the fisheries and broader agricultura sectors by integrating digital technologies and data-driven decision-making, positioning them as viable and attractive economic sectors.
“We are transforming agriculture and fisheries from subsistence activities into vibrant economic sectors. By leveraging digital public infrastructure and AI, we aim to elevate these sectors from traditional, informal engagements into modern economic engines that attract capital, improve productivity, and create inclusive opportunities for women to work alongside their sons and daughters while driving food security and economic growth,” he said.
MicroSave Consulting Group Managing Director Graham A.N. Wright said the renewed collaboration comes at a critical time as Africa faces growing challenges around food security, climate change, and inclusion. He added that the partnership will focus on applying data-driven tools and practical digital systems to improve decision-making, strengthen risk management, and support more resilient fisheries livelihoods.
“With climate change and global disruptions threatening food security, I cannot think of a better powerhouse than Equity Bank and the Equity Group Foundation to address these challenges. We aim to create an environment where risks are managed, data is available, and stakeholders, from fishers to traders, can make informed decisions. By linking these communities to tailored financial products and climate-smart solutions, we can address structural barriers and unlock sustainable opportunities for women and youth in the fisheries sector,” Wright said.
The MoU establishes a framework for collaboration focused on fostering a business-oriented mindset in the fisheries sector, promoting financial literacy, and expanding access to tailored financial products for women and youth. Key interventions under the partnership include capacity building through joint training programs, development of climate-smart financial solutions, deployment of technologies such as cold storage infrastructure to reduce post-harvest losses, and the creation of insurance and guarantee mechanisms to de-risk lending.
The program will also support graduation pathways to transition small-scale operators into sustainable commercial enterprises, while expanding market access through partnerships across the value chain. Initial implementation will begin in Kenya, with plans to scale to other markets where Equity operates upon successful execution. The initiative targets a wide range of beneficiaries across the fisheries value chain, including fishers, aquaculture farmers, traders, processors, feed producers, and exporters.
The partnership will also support the design and delivery of high-impact programs across key areas such as financial inclusion, climate resilience, and gender equity. Implementation will be guided by clearly defined project frameworks and coordinated mechanisms to ensure effective execution and measurable impact.
MSC will play a key role in research, baseline assessments, and capacity building, including training both sector players and Equity staff on fisheries dynamics, while Equity Bank will design and deliver tailored financial products aligned to the sector’s unique cycles. Equity Group Foundation will complement these efforts through entrepreneurship training, mentorship, and ecosystem linkages.
This collaboration aligns closely with Kenya’s Vision 2030 by advancing inclusive economic growth, modernizing the fisheries sector, and promoting gender equity, while contributing to the African Union’s Agenda 2063 through sustainable resource management, climate resilience, and the development of integrated value chains.
The partnership also reinforces Equity’s vision of driving private sector–led development financing across Africa, leveraging its Africa Recovery and Resilience Plan (ARRP) to enhance productivity, digital transformation, and financial inclusion while creating sustainable opportunities for women, youth, and communities in the fisheries value chain.
Front Articles
Livestream
2025 Full Year Investor Briefing & Financial Results
2025 Full Year Investor Briefing & Financial Results
Knowledge Resource Featured
Gallery
Relevant Publications
AGM
Case Studies
Investor Relations
Equity Income Drawdown Fund Annual Report and Financial Statements for the Year Ended 31 December 2024
Equity Individual Savings and Retirement Plan Annual Report and Financial Statements for the Year Ended 31 December 2024
Equity Umbrella Retirement Fund (Pension Section) Annual Report and Financial Statements for the Year Ended 31 December 2024
Group Notices
Our Suite of Financial Solutions
Corporate Governance
Financial Results
Equity Income Drawdown Fund Annual Report and Financial Statements for the Year Ended 31 December 2024
Equity Individual Savings and Retirement Plan Annual Report and Financial Statements for the Year Ended 31 December 2024
Equity Umbrella Retirement Fund (Pension Section) Annual Report and Financial Statements for the Year Ended 31 December 2024
COMPANY SECRETARY
Investor Centre
Group Notices
Our Suite of Financial Solutions
Awards and Recognitions
Life Insurer of the Year Category
Most Customer-Centric Underwriter – Life
Best Insurance Company in Corporate Social Responsibility Category
Claims Settlement Award – Life Assurance Category – 1st Runner-Up
Corporate Governance
Speak Up Policy and Procedures (Whistle Blowing Policy)
Our Leadership
Uncategorized
Motto
Growing Together in Trust.
Terms and Conditions
EQUITY GROUP HOLDINGS PLC
DATA PRIVACY POLICY
Table of Contents
- DEFINITIONS
- WHO WE ARE
- INFORMATION WE COLLECT
- INFORMATION YOU PROVIDE
- AUTOMATICALLY COLLECTED INFORMATION
- THIRD-PARTY INFORMATION
- HOW WE USE INFORMATION
- HOW WE WORK WITH OTHER EQUITY GROUP HOLDINGS PLC AND IT’S SUBSIDIARIES
- ASSIGNMENT, CHANGE OF CONTROL, AND TRANSFER
- HOW THE GENERAL DATA PROTECTION REGULATION APPLIES TO OUR EUROPEAN REGION USERS
- HOW YOU EXERCISE YOUR RIGHTS
- MANAGING AND DELETING YOUR INFORMATION
- LAW AND PROTECTION
- OUR GLOBAL OPERATIONS
- UPDATES TO OUR POLICY
- CONTACT INFORMATION
- HOW WE PROCESS YOUR INFORMATION
- INTELLECTUAL PROPERTY POLICY: YOUR COPYRIGHTS AND TRADEMARKS
19.1 About cookies 19.2 How we use cookies 19.3 How to control cookies
1. DEFINITIONS
| Biodata | Biographical information: Personal information with regard to gender, nationality, contact information, physical location, and any other |
| Controller | Means the natural or legal person, authority, organization or other agency that makes decisions individually or together with other parties regarding the purposes and means for processing Personal Data. |
| Equity Group | Means Equity Group Holdings Plc, a registered holding company and its subsidiaries. |
| GDPR | Means the General Data Protection Regulation((EU) 2016/679) |
| Personal Data | Means any information identifying you or information relating to you that we can identify (directly or indirectly) from that data alone or in combination with other identifiers we possess or can reasonably access. Personal Data excludes anonymous data or data that has had the identity of you as an individual permanently removed. |
| Processor | Means a natural or legal person, authority, organization or other agency that processes Personal Data on behalf of the Controller. |
| Responsible Person Subsidiaries | Means information security department means, with respect to Equity Group Holdings Plc, any corporation, association, partnership or other business entity of which more than 50% of the total voting power of shares of Capital Stock or other interests (including partnership interests) entitled (without regard to the occurrence of any contingency) to vote in the election of directors, managers, general partners or trustees thereof is at the time owned or controlled, directly or indirectly, by (i) Equity Group Holdings Plc; (ii) Equity Group Holdings Plc and one or more Subsidiaries of Equity Group Holdings Plc; or (iii) one or more Subsidiaries of Equity Group Holdings Plc. |
| Register of Systems | Means a register of all systems or contexts in which personal data is processed by Equity Group. |
2. WHO WE ARE
We are Equity Group Holdings Plc (“Equity Group”, “we”, or “us”) – a parent holding company of Equity Group subsidiaries with our registered office at Equity Centre, Hospital Road, Upper Hill, Nairobi, Kenya. If you live in Kenya or any other country, we are the data controller responsible for your personal information when you subscribe to and access/ use any of our services available in our banking and non-banking subsidiaries. The services may be subscribed to/ accessed via personal contact, Equity group websites, mobile app, and via telephone. Our Privacy Policy(“Privacy Policy”) helps explain our information (including correspondences) practices, including the information we process to support our Services. For example, we talk about what information we collect and how this affects you. We also explain the steps we take to protect your privacy. This Privacy Policy applies to all Equity Group services unless specified otherwise. Please also read Terms and Conditions (“Terms”), which describe the terms under which you access and use our Services.
3. INFORMATION WE COLLECT
We must receive or collect some information to operate, provide, improve, understand, customize, support, and market our Services. This also includes when you install, access, or use our Services. The types of information we receive and collect depend on how you use our Services.
4. INFORMATION YOU PROVIDE
- a) Your Contact and Financial Data
You provide your basic information (including a profile name) to create an account. You provide us, all in accordance with applicable laws. You may provide us an email address and your account name. You may also add other information to your account, such as a profile picture and about information.
- b) Your Use Of Our Payments Services
If you use our payment services available in your country, we process purchase and transaction information as described in the applicable payments Terms and Conditions.
- c) Customer Support (Communication Data)
You may provide us with information related to your use of our Services, including copies of your messages, and how to contact you so we can provide you with customer support. For example, you may send us an email with information relating to our services performance or other issues.
5. AUTOMATICALLY COLLECTED INFORMATION
- a) Usage and Log Information
We collect information about your activity on our Services, like service-related, diagnostic, and performance information. This includes information about your activity (including how you use our Services, your Services settings, how you interact with others using our Services, as well as the time, frequency, and duration of your activities and interactions while using our Services), log files, and diagnostic, crash, website, and performance logs and reports. This also includes information about when you registered to use our Services, the features you use like our messaging, calling, Status, or groups features, profile photo, about information.
- b) Device and Connection Information
We collect device and connection-specific information when you install, access, or use our Services. This includes information like hardware model, operating system information, app version, browser information, connection information including phone number, mobile operator or ISP, language, time zone, IP, device operations information, and identifiers like device identifiers (including identifiers unique to Equity Group and it’s subsidiaries’ products associated with the same device or account).
- c) Location Information
We collect device location information if you use our location features, like when you choose to share your location with your contacts, view locations nearby or those others have shared with you, and the like, and for diagnostics and troubleshooting purposes such as if you are having trouble with our app’s location features. We use various technologies to determine location, including IP, GPS, Bluetooth signals, and information about nearby Wi-Fi access points, beacons, and cell towers.
- d) Cookies
We use cookies to operate and provide our services, including to provide our Services that are web-based, improve your experiences, understand how our Services are being used, and customize our Services. For example, we use cookies to provide Equity Group for web and desktop and other web-based services. We may also use cookies to understand which of our Frequently Asked Questions (FAQs) are most popular and to show you relevant content related to our Services. Additionally, we may use cookies to remember your choices, like your language preferences, to provide a safer experience, and otherwise to customize our Services for you.
6. THIRD-PARTY INFORMATION
- a) Information Others Provide About You
We receive information about you from other users and businesses. For example, when other users or businesses you know use our Services, they may provide your account number, name, and other information (like information from their mobile address book or in the case of businesses, additional information about you such as unique identifiers), just as you may provide theirs. We require each of these users and businesses to have lawful rights to collect, use, and share your information before providing any information to us.
- b) Businesses on Equity Group
Businesses you interact with using Our Services provide us information about their interactions with you. A service on Equity Group may also use another company to authenticate our users, assist it in storing, reading, and responding to your messages on behalf of and in support of that business. Please note that when businesses use third-party services, their own terms and privacy policies will govern your use of those services and their use of your information on those services.
- c) Third-Party Service Providers
We work with third-party service providers and the “Equity Group & its subsidiaries (Equity Group Holdings Plc and its subsidiaries) to help us operate, provide, improve, understand, customize, support, and market our Services. For example, we work with companies to distribute our apps, provide our infrastructure, delivery, and other systems, supply location, map, and places information, process payments, help us understand how people use our Services, market our Services, help you connect with businesses using our Services, conduct surveys and research for us, and help with customer service. These companies may provide us information about you in certain circumstances; for example, app stores may provide us reports to help us diagnose and fix service issues.
- d) Third-Party Services
We allow you to use our Services in connection with third-party services and Equity Group and its Subsidiaries’ Products. If you use our Services with such third-party services or Equity Group and its Subsidiaries Products, we may receive information about you from them. For example, if you use the share button on a news service to share a news article with groups, or broadcast lists on our Services, or if you choose to access our Services through a mobile carrier’s or device provider’s promotion of our Services. Please note that when you use third-party services or Equity Group and its Subsidiaries Products, their own Terms and Privacy Policies will govern those services.
7. HOW WE USE INFORMATION
We use the information we have (subject to choices you make) to operate, provide, improve, understand, customize, support, and market our Services. Here’s how:
- a) Our Services
We use the information we have to operate and provide our Services, including providing customer support, and improving, fixing, and customizing our Services. We understand how people use our Services and analyze and use the information we have to evaluate and improve our Services, research, develop, and test new services and features, and conduct troubleshooting activities. We also use your information to respond to you when you contact us.
- b) Safety and Security
We verify accounts and activity, and promote safety and security on and off our Services, such as by investigating suspicious activity or violations of our Terms, and to ensure our Services are being used legally.
- c) Communications About Our Services And The Equity Group Holdings Plc and its subsidiaries
We use the information we have to communicate with you about our Services and features and let you know about our terms and policies and other important updates. We may provide you marketing for our Services and those of the Equity Group Holdings Plc and its subsidiaries’.
- d) No Third-Party Banner Ads
We still do not allow third-party banner ads on Our Services. We have no intention to introduce them, but if we ever do, we will update this policy.
- e) Commercial Messaging
We will allow you and third parties, like businesses, to communicate with each other using Our Services , such as through order, transaction, and appointment information, delivery and shipping notifications, product and service updates, and marketing. For example, you may receive flight status information for upcoming travel, a receipt for something you purchased, or a notification when a delivery will be made. Messages you may receive containing marketing could include an offer for something that might interest you. We do not want you to have a spammy experience; as with all of your messages, you can manage these communications, and we will honor the choices you make.
- f) Measurement, Analytics, and Other Business Services
We help businesses who use Our Equity Group measure the effectiveness and distribution of their services and messages, and understand how people interact with them on our Services.
- g) Information You and We Share
You share your information as you use and communicate through our Services, and we share your information to help us operate, provide, improve, understand, customize, support, and market our Services.
- h) Send Your Information to Those You Choose To Communicate With
- Any member of our group, which means our subsidiaries, our ultimate holding company and its subsidiaries.
- Our business partners, suppliers and sub-contractors for the performance of any contract we enter into with you
- Advertisers and advertising networks that require the data to select and serve relevant ad-verts to you and others. [We do not disclose information about identifiable individuals to our advertisers, but we will provide them with aggregate information about our users)
- Our agents
- Government and enforcement agencies and
- Credit and other payment card companies and screening companies.
- i) Account Information
Your phone number, profile information, and receipts may be available to anyone who is in a group and uses our Services, although you can configure your Services settings to manage certain information available to other users and businesses with whom you communicate.
- j) Your Contacts and Others
Users and businesses with whom you communicate may store or reshare your information (including your phone number or messages) with others on and off our Services. You can use your Services settings and the block feature in our Services to manage the users of our Services with whom you communicate and certain information you share.
- k) Businesses on Equity Group
We help businesses who use Our Services measure the effectiveness and distribution of their services and messages, and understand how people interact with them on our Services.
- l) Third-Party Service Providers
We work with third-party service providers and the Equity Group Holdings Plc and it’s subsidiaries to help us operate, provide, improve, understand, customize, support, and market our Services. When we share information with third-party service providers and the Equity Group Holdings Plc and it’s subsidiaries in this capacity, we require them to use your information on our behalf in accordance with our instructions and terms.
- m) Third-Party Services
When you use third-party services or Equity Group and its Subsidiaries Products that are integrated with our Services, they may receive information about what you share with them. For example, if you use a data backup service integrated with our Services (like iCloud or Google Drive), they will receive information you share with them. If you interact with a third-party service linked through our Services, you may be providing information directly to such third party. Please note that when you use third-party services or Equity Group and its Subsidiaries Products, their own terms and privacy policies will govern your use of those services.
8. HOW WE WORK WITH OTHER EQUITY GROUP HOLDINGS PLC AND IT’S SUBSIDIARIES
We are part of the Equity Group Holdings Plc and its subsidiaries. As part of the Equity Group Holdings Plc and its subsidiaries, Equity Group receives information from, and shares information with, the Equity Group Holdings Plc and its subsidiaries. We may use the information we receive from them, and they may use the information we share with them, to help operate, provide, improve, understand, customize, support, and market our Services and their offerings. This includes helping improve infrastructure and delivery systems, understanding how our Services or theirs are used, helping us provide a way for you to connect with businesses, and securing systems. We also share information to fight spam, threats, abuse, or infringement activities and promote safety and security across the Equity Group and its Subsidiaries Products. However, your messages will not be shared onto the Group and its subsidiaries for others to see. In fact, the Group and its subsidiaries will not use your messages for any purpose other than to assist us in operating and providing our Services.
9. ASSIGNMENT, CHANGE OF CONTROL, AND TRANSFER
All of our rights and obligations under our Privacy Policy are freely assignable by us to any of our affiliates, in connection with a merger, acquisition, restructuring, or sale of assets, or by operation of law or otherwise, and we may transfer your information to any of our affiliates, successor entities, or new owner.
10. HOW THE GENERAL DATA PROTECTION REGULATION APPLIES TO OUR EUROPEAN REGION USERS
- a) Our Legal Bases For Processing Information
We collect, use and share the information we have as described above:
- as necessary to fulfill our Terms;
- consistent with your consent, which you can revoke at any time;
- as necessary to comply with our legal obligations;
- occasionally to protect your vital interests, or those of others;
- as necessary in the public interest; and
- as necessary for our (or others’) legitimate interests, including our interests in providing an innovative, relevant, safe, and profitable service to our users and partners, unless those interests are overridden by your interests or fundamental rights and freedoms that require protection of personal data.
11. HOW YOU EXERCISE YOUR RIGHTS
Under the General Data Protection Regulation or other applicable local laws, you have the right to access, rectify, port, and erase your information, as well as the right to restrict and object to certain processing of your information. This includes the right to object to our processing of your information for direct marketing and the right to object to our processing of your information where we are performing a task in the public interest or pursuing our legitimate interests or those of a third party. ou can access your data subject rights by reaching out on the Talk2Us portal on the following link: https://equity.custhelp.com/app/ask. You can access tools to rectify, update, and erase your information directly in-app as described in the Managing and Deleting Your Information section. If we process your information based on our legitimate interests or those of a third party, or in the public interest, you can object to this processing, and we will cease processing your information, unless the processing is based on compelling legitimate grounds or is needed for legal reasons. You can also object to our processing of your information and learn more about your options for restricting the way we use your information by visiting http://equitygroupholdings.com/privacy-policy. Where we use your information for direct marketing for our own Services, you can always object and opt out of future marketing messages using the unsubscribe link in such communications.
12. MANAGING AND DELETING YOUR INFORMATION
We store information until it is no longer necessary to provide our services, or until your account is deleted, whichever comes first. All information you provide to us is stored on our secure servers. We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorized way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality. We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorized access. Length of data retention is a case-by-case determination that depends on things like the nature of the information, why it is collected and processed, and relevant legal or operational retention needs.
13. LAW AND PROTECTION
We collect, use, preserve, and share your information if we have a good-faith belief that it is reasonably necessary to: (a) respond pursuant to applicable law or regulations, to legal process, or to government requests; (b) enforce our Terms and any other applicable terms and policies, including for investigations of potential violations; (c) detect, investigate, prevent, and address fraud and other illegal activity, security, or technical issues; or (d) protect the rights, property, and safety of our users, Equity Group, the Equity Group Holdings Plc and it’s subsidiaries , or others, including to prevent death or imminent bodily harm.
14. OUR GLOBAL OPERATIONS
Equity Group shares information globally, both internally within the Equity Group Holdings Plc and its subsidiaries, and externally with our partners and with those you communicate around the world in accordance with this Privacy Policy. Information controlled by Equity Group will be transferred or transmitted to, or stored and processed, in the Republic of Kenya or other countries outside of where you live for the purposes as described in this Privacy Policy. These data transfers are necessary to provide the Services set forth in our Terms and globally to operate and provide our Services to you. If the other jurisdiction does not have the same level of protection for personal data, when we do process the data, we shall put in place appropriate safeguards e.g. contractual commitments to ensure the data is adequately protected. We ensure your personal data is protected by requiring all our group companies to follow the same rules when processing your personal data. Where third parties are based in other jurisdictions, their processing of your personal data will involve a transfer of data to other jurisdictions. Equity Group shares information globally, both internally within the Equity Group Holdings Plc and its subsidiaries, and externally with businesses, service providers, and partners and with those you communicate with around the world. Your information may, for example, be transferred or transmitted to, or stored and processed in the United States or other countries outside of where you live for the purposes as described in this Privacy Policy.
15. UPDATES TO OUR POLICY
We will notify you before we make changes to this Privacy Policy and give you the opportunity to review the revised Privacy Policy before you choose to continue using our Services.
16. CONTACT INFORMATION
If you are in the European region; The Data Protection Officer for Equity Group can be contacted at dpo@equitybank.co.ke. If you have questions about our Privacy Policy, please contact us or write us here: Equity Group Holdings Plc 9th Floor, Equity Centre Hospital Road, Upper Hill Nairobi, Kenya P.O. Box 75104-00200 You have the right to lodge a complaint with Equity Group. If you are outside the European region; If you have questions about our Privacy Policy, please contact us on dpo@equitybank.co.ke or write us here: Equity Group Holdings Plc 9th Floor, Equity Centre Hospital Road, Upper Hill Nairobi, Kenya P.O. Box 75104-00200
17. HOW WE PROCESS YOUR INFORMATION
Under European law, companies must have a legal basis to process data. You have particular rights available to you depending on which legal basis we use, and we’ve explained these below. You should know that no matter what legal basis applies, you always have the right to request access to, rectification of, and erasure of your data under the General Data Protection Regulation (the “GDPR”). For all people who have legal capacity to enter into an enforceable contract, we process data as necessary to perform our contracts with you (the Terms of Service, the “Terms”). We describe the contractual services for which this data processing is necessary in Our Services section of the Terms and in the additional informational resources accessible from our Terms. The core data uses necessary to provide our contractual services are: To provide, improve, customize, and support our Services as described in “Our Services”;
- To promote safety and security;
- To transfer, transmit, store, or process your data outside the EEA, including to within the United States and other countries; and
- To communicate with you, for example, on Service-related issues.
- We’ll use the data we have to provide these services; if you choose not to provide certain data, the quality of your experience using Equity Group may be impacted.
- When we process data you provide to us as necessary to perform our contracts with you, you have the right to port it under the GDPR. To exercise your rights, visit How You Exercise Your Rightssection of the Privacy Policy.
The other legal bases we rely on in certain instances when processing your data are:
- a) Your Consent:
For collecting and using information you allow us to receive through the device-based settings when you enable them (such as access to your GPS location, camera, or photos), so we can provide the features and services described when you enable the settings. When we process data you provide to us based on your consent, you have the right to withdraw your consent at any time and to port that data you provide to us, under the GDPR. To exercise your rights, visit your device-based settings, your in app-based settings like your in-app location control, and the How You Exercise Your Rights section of the Privacy Policy.
- b) Our legitimate interests or the legitimate interests of a third party, where not outweighed by your interests or fundamental rights and freedoms (“legitimate interests”):
For people under the age of majority (under 18, in most EU countries) who have a limited ability to enter into an enforceable contract only, we may be unable to process personal data on the grounds of contractual necessity. Nevertheless, when such a person uses our Services, it is in our legitimate interests:
- To provide, improve, customize, and support our Services as described in Our Services;
- To promote safety and security; and
- To communicate with you, for example, on Service-related issues.
- c) The legitimate interests we rely on for this processing are:
- To create, provide, support, and maintain innovative Services and features that enable people under the age of majority to express themselves, communicate, discover, and engage with information and businesses relevant to their interests, build community, and utilize tools and features that promote their well-being;
- To secure our platform and network, verify accounts and activity, combat harmful conduct, detect and prevent spam and other bad experiences, and keep our Services and all of the Equity Group and it’s Subsidiaries Products free of harmful or inappropriate content, and investigate suspicious activity or violations of our terms or policies and to protect the safety of people under the age of majority, including to prevent exploitation or other harms to which such individuals may be particularly vulnerable.
- d) For all people, including those under the age of majority:
For providing measurement, analytics, and other business services where we are processing data as a controller. The legitimate interests we rely on for this processing are:
- To provide accurate and reliable reporting to businesses and other partners, to ensure accurate pricing and statistics on performance, and to demonstrate the value our partners realise using our Services; and
- In the interests of businesses and other partners to help them understand their customers and improve their businesses, validate our pricing models, and evaluate the effectiveness and distribution of their services and messages, and understand how people interact with them on our Services.
- e) For providing marketing communications to you. The legitimate interests we rely on for this processing are:
- To promote Equity Group and its Subsidiaries Productsand issue direct marketing.
- To share information with others including law enforcement and to respond to legal requests. See our Privacy Policy under Law and Protectionfor more information. The legitimate interests we rely on for this processing are:
- To prevent and address fraud, unauthorized use of the Equity Group and its Subsidiaries Products, violations of our terms and policies, or other harmful or illegal activity; to protect ourselves (including our rights, property or Products), our users or others, including as part of investigations or regulatory inquiries; or to prevent death or imminent bodily harm.
- To share information with the Equity Group Holdings Plc and its subsidiaries to promote safety and security. See our Privacy Policy under “How We Work with Other Equity Group Holdings Plc and its subsidiaries”for more information. The legitimate interests we rely on for this processing are:
- To secure systems and fight spam, threats, abuse, or infringement activities and promote safety and security across the Equity Group and its Subsidiaries Products. You have the right to object to, and seek restriction of, such processing; to exercise your rights, visitHow You Exercise Your Rights section of the Privacy Policy. We will consider several factors when assessing an objection including: our users’ reasonable expectations; the benefits and risks to you, us, other users, or third parties; and other available means to achieve the same purpose that may be less invasive and do not require disproportional effort. Your objection will be upheld, and we will cease processing your information, unless the processing is based on compelling legitimate grounds or is needed for legal reasons. If you are under the age of majority in your country and have a limited ability to enter an enforceable contract, we will take particular account of the fact that you are below the age of majority and adjust our assessment of our legitimate interests and the balancing of your interests and rights accordingly.
- f) Compliance with a legal obligation:
For processing data when the law requires it, including, for example, if there is a valid legal request for certain data.
- g) Protection of your vital interests or those of another person:
The vital interests we rely on for this processing include protection of your life or physical integrity or that of others, and we rely on it to combat harmful conduct and promote safety and security, for example, when we are investigating reports of harmful conduct or when someone needs help.
- h) Tasks carried out in the public interest:
For undertaking research and to promote safety and security, as described in more detail in our Privacy Policy under How We Use Information, where this is necessary in the public interest as laid down by European Union law or Member State law to which we are subject. When we process your data as necessary for a task carried out in the public interest, you have the right to object to, and seek restriction of, our processing. In evaluating an objection, we’ll evaluate several factors, including: reasonable user expectations; the benefits and risks to you and third parties; and other available means to achieve the same purpose that may be less invasive and do not require disproportional effort. Your objection will be upheld, and we will cease processing your information, unless the processing is based on compelling legitimate grounds or is needed for legal reasons.
18. INTELLECTUAL PROPERTY POLICY: YOUR COPYRIGHTS AND TRADEMARKS
Equity Group (“Equity Group,” “our,” “we,” or “us”) is committed to helping people and organizations protect their intellectual property rights. Our users agree to our Terms of Service (“Terms”) by installing, accessing, or using our apps, services, features, software, or website (together, “Services”). Our Terms do not allow our users to violate someone else’s intellectual property rights when using our Services, including their copyrights and trademarks. As explained in more detail in our Privacy Policy, we do not retain our users’ messages in the ordinary course of providing our Services. We do, however, host our users’ account information, including our users’ profile picture, profile name, or status message, if they decide to include them as part of their account information.
18.1 Copyright
To report copyright infringement and request that Equity Group remove any infringing content it is hosting (such as a F user’s profile picture, profile name, or status message on our Service), please email a completed copyright infringement claim to dpo@equitybank.co.ke (including all of the information listed below). You can also mail a complete copyright infringement claim to Equity Group’s: Equity Group Holdings Plc Attn: Legal Counsel 9th Floor, Equity Centre Hospital Road, Upper Hill Nairobi, Kenya P.O. Box 75104 – 00200 Before you report a claim of copyright infringement, you may want to send a message to the relevant Equity Group user you believe may be infringing your copyright. You may be able to resolve the issue without contacting Equity Group.
18.2 Trademark
To report trademark infringement and request that Equity Group remove any infringing content it is hosting, please email a complete trademark infringement claim to dpo@equitybank.co.ke (including all of the information listed below). Before you report a claim of trademark infringement, you may want to send a message to the relevant Equity Group user you believe may be infringing your trademark. You may be able to resolve the issue without contacting Equity Group. What to include in your copyright or trademark infringement claim to Equity Group Please include all of the following information when reporting a copyright or trademark infringement claim to Equity Group: Your complete contact information (full name, mailing address, and phone number). Note that we regularly provide your contact information, including your name and email address (if provided), the name of your organization or client who owns the rights in question, and the content of your report to the person whose content you are reporting. You may wish to provide a professional or business email address where you can be reached. A description of the copyrighted work or trademark that you claim has been infringed. A description of the content hosted on our Services that you claim infringes your copyright or trademark. Information reasonably sufficient to permit us to locate the material on our Services. The easiest way to do this is by providing us the phone number/user name of the individual who has submitted the infringing content on our Services. A declaration that:You have a good faith belief that use of the copyrighted or trademarked content described above, in the manner you have complained of, is not authorized by the copyright or trademark owner, its agent, or the law; The information in your claim is accurate; and you declare, under penalty of perjury, that you are the owner or authorized to act on behalf of the owner of an exclusive copyright or trademark that is allegedly infringed. Your electronic signature or physical signature.
19. COOKIES
19.1 About cookies
A cookie is a small text file that a website you visit asks your browser to store on your computer or mobile device.
19.2 How we use cookies
We use cookies to understand, secure, operate, and provide our Services. For example, we use cookies:
- To provide Equity Group for web and desktop and other Services that are web-based, improve your experiences, understand how our Services are being used, and customize our Services;
- To understand which of our FAQs are most popular and to show you relevant content related to our Services;
- To remember your choices, such as your language preferences, and otherwise to customize our Services for you; and
- To rank the FAQs on our website based on popularity, understand mobile versus desktop users of our web-based Services, or understand popularity and effectiveness of certain of our web pages.
19.3 How to control cookies
You can follow the instructions provided by your browser or device (usually located under “Settings” or “Preferences”) to modify your cookie settings. Please note that if you set your browser or device to disable cookies, certain of our Services may not function properly.
20. DISCLAIMER
Our site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these web-sites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.
Data Subject Rights
Privacy Policy
EQUITY GROUP HOLDINGS PLC
DATA PRIVACY POLICY
Table of Contents
- DEFINITIONS
- WHO WE ARE
- INFORMATION WE COLLECT
- INFORMATION YOU PROVIDE
- AUTOMATICALLY COLLECTED INFORMATION
- THIRD-PARTY INFORMATION
- HOW WE USE INFORMATION
- HOW WE WORK WITH OTHER EQUITY GROUP HOLDINGS PLC AND IT’S SUBSIDIARIES
- ASSIGNMENT, CHANGE OF CONTROL, AND TRANSFER
- HOW THE GENERAL DATA PROTECTION REGULATION APPLIES TO OUR EUROPEAN REGION USERS
- HOW YOU EXERCISE YOUR RIGHTS
- MANAGING AND DELETING YOUR INFORMATION
- LAW AND PROTECTION
- OUR GLOBAL OPERATIONS
- UPDATES TO OUR POLICY
- CONTACT INFORMATION
- HOW WE PROCESS YOUR INFORMATION
- INTELLECTUAL PROPERTY POLICY: YOUR COPYRIGHTS AND TRADEMARKS
1. DEFINITIONS
| Biodata | Biographical information: Personal information with regard to gender, nationality, contact information, physical location, and any other |
| Controller | Means the natural or legal person, authority, organization or other agency that makes decisions individually or together with other parties regarding the purposes and means for processing Personal Data. |
| Equity Group | Means Equity Group Holdings Plc, a registered holding company and its subsidiaries. |
| GDPR | Means the General Data Protection Regulation((EU) 2016/679) |
| Personal Data | Means any information identifying you or information relating to you that we can identify (directly or indirectly) from that data alone or in combination with other identifiers we possess or can reasonably access. Personal Data excludes anonymous data or data that has had the identity of you as an individual permanently removed. |
| Processor | Means a natural or legal person, authority, organization or other agency that processes Personal Data on behalf of the Controller. |
| Responsible Person
Subsidiaries |
Means information security department
means, with respect to Equity Group Holdings Plc, any corporation, association, partnership or other business entity of which more than 50% of the total voting power of shares of Capital Stock or other interests (including partnership interests) entitled (without regard to the occurrence of any contingency) to vote in the election of directors, managers, general partners or trustees thereof is at the time owned or controlled, directly or indirectly, by (i) Equity Group Holdings Plc; (ii) Equity Group Holdings Plc and one or more Subsidiaries of Equity Group Holdings Plc; or (iii) one or more Subsidiaries of Equity Group Holdings Plc. |
| Register of Systems | Means a register of all systems or contexts in which personal data is processed by Equity Group.
|
2. WHO WE ARE
We are Equity Group Holdings Plc (“Equity Group”, “we”, or “us”) – a parent holding company of Equity Group subsidiaries with our registered office at Equity Centre, Hospital Road, Upper Hill, Nairobi, Kenya. If you live in Kenya or any other country, we are the data controller responsible for your personal information when you subscribe to and access/ use any of our services available in our banking and non-banking subsidiaries. The services may be subscribed to/ accessed via personal contact, Equity group websites, mobile app, and via telephone.
Our Privacy Policy(“Privacy Policy”) helps explain our information (including correspondences) practices, including the information we process to support our Services. For example, we talk about what information we collect and how this affects you. We also explain the steps we take to protect your privacy.
This Privacy Policy applies to all Equity Group services unless specified otherwise.
Please also read Terms and Conditions (“Terms”), which describe the terms under which you access and use our Services.
3. INFORMATION WE COLLECT
We must receive or collect some information to operate, provide, improve, understand, customize, support, and market our Services. This also includes when you install, access, or use our Services. The types of information we receive and collect depend on how you use our Services.
4. INFORMATION YOU PROVIDE
- a) Your Contact and Financial Data
You provide your basic information (including a profile name) to create an account. You provide us, all in accordance with applicable laws. You may provide us an email address and your account name. You may also add other information to your account, such as a profile picture and about information.
- b) Your Use Of Our Payments Services
If you use our payment services available in your country, we process purchase and transaction information as described in the applicable payments Terms and Conditions.
- c) Customer Support (Communication Data)
You may provide us with information related to your use of our Services, including copies of your messages, and how to contact you so we can provide you with customer support. For example, you may send us an email with information relating to our services performance or other issues.
5. AUTOMATICALLY COLLECTED INFORMATION
- a) Usage and Log Information
We collect information about your activity on our Services, like service-related, diagnostic, and performance information. This includes information about your activity (including how you use our Services, your Services settings, how you interact with others using our Services, as well as the time, frequency, and duration of your activities and interactions while using our Services), log files, and diagnostic, crash, website, and performance logs and reports. This also includes information about when you registered to use our Services, the features you use like our messaging, calling, Status, or groups features, profile photo, about information.
- b) Device and Connection Information
We collect device and connection-specific information when you install, access, or use our Services. This includes information like hardware model, operating system information, app version, browser information, connection information including phone number, mobile operator or ISP, language, time zone, IP, device operations information, and identifiers like device identifiers (including identifiers unique to Equity Group and it’s subsidiaries’ products associated with the same device or account).
- c) Location Information
We collect device location information if you use our location features, like when you choose to share your location with your contacts, view locations nearby or those others have shared with you, and the like, and for diagnostics and troubleshooting purposes such as if you are having trouble with our app’s location features. We use various technologies to determine location, including IP, GPS, Bluetooth signals, and information about nearby Wi-Fi access points, beacons, and cell towers.
- d) Cookies
We use cookies to operate and provide our services, including to provide our Services that are web-based, improve your experiences, understand how our Services are being used, and customize our Services. For example, we use cookies to provide Equity Group for web and desktop and other web-based services. We may also use cookies to understand which of our Frequently Asked Questions (FAQs) are most popular and to show you relevant content related to our Services. Additionally, we may use cookies to remember your choices, like your language preferences, to provide a safer experience, and otherwise to customize our Services for you.
6. THIRD-PARTY INFORMATION
- a) Information Others Provide About You
We receive information about you from other users and businesses. For example, when other users or businesses you know use our Services, they may provide your account number, name, and other information (like information from their mobile address book or in the case of businesses, additional information about you such as unique identifiers), just as you may provide theirs. We require each of these users and businesses to have lawful rights to collect, use, and share your information before providing any information to us.
- b) Businesses on Equity Group
Businesses you interact with using Our Services provide us information about their interactions with you. A service on Equity Group may also use another company to authenticate our users, assist it in storing, reading, and responding to your messages on behalf of and in support of that business. Please note that when businesses use third-party services, their own terms and privacy policies will govern your use of those services and their use of your information on those services.
- c) Third-Party Service Providers
We work with third-party service providers and the “Equity Group & its subsidiaries (Equity Group Holdings Plc and its subsidiaries) to help us operate, provide, improve, understand, customize, support, and market our Services. For example, we work with companies to distribute our apps, provide our infrastructure, delivery, and other systems, supply location, map, and places information, process payments, help us understand how people use our Services, market our Services, help you connect with businesses using our Services, conduct surveys and research for us, and help with customer service. These companies may provide us information about you in certain circumstances; for example, app stores may provide us reports to help us diagnose and fix service issues.
- d) Third-Party Services
We allow you to use our Services in connection with third-party services and Equity Group and its Subsidiaries’ Products. If you use our Services with such third-party services or Equity Group and its Subsidiaries Products, we may receive information about you from them. For example, if you use the share button on a news service to share a news article with groups, or broadcast lists on our Services, or if you choose to access our Services through a mobile carrier’s or device provider’s promotion of our Services. Please note that when you use third-party services or Equity Group and its Subsidiaries Products, their own Terms and Privacy Policies will govern those services.
7. HOW WE USE INFORMATION
We use the information we have (subject to choices you make) to operate, provide, improve, understand, customize, support, and market our Services. Here’s how:
- a) Our Services
We use the information we have to operate and provide our Services, including providing customer support, and improving, fixing, and customizing our Services. We understand how people use our Services and analyze and use the information we have to evaluate and improve our Services, research, develop, and test new services and features, and conduct troubleshooting activities. We also use your information to respond to you when you contact us.
- b) Safety and Security
We verify accounts and activity, and promote safety and security on and off our Services, such as by investigating suspicious activity or violations of our Terms, and to ensure our Services are being used legally.
- c) Communications About Our Services And The Equity Group Holdings Plc and its subsidiaries
We use the information we have to communicate with you about our Services and features and let you know about our terms and policies and other important updates. We may provide you marketing for our Services and those of the Equity Group Holdings Plc and its subsidiaries’.
- d) No Third-Party Banner Ads
We still do not allow third-party banner ads on Our Services. We have no intention to introduce them, but if we ever do, we will update this policy.
- e) Commercial Messaging
We will allow you and third parties, like businesses, to communicate with each other using Our Services , such as through order, transaction, and appointment information, delivery and shipping notifications, product and service updates, and marketing. For example, you may receive flight status information for upcoming travel, a receipt for something you purchased, or a notification when a delivery will be made. Messages you may receive containing marketing could include an offer for something that might interest you.
We do not want you to have a spammy experience; as with all of your messages, you can manage these communications, and we will honor the choices you make.
- f) Measurement, Analytics, and Other Business Services
We help businesses who use Our Equity Group measure the effectiveness and distribution of their services and messages, and understand how people interact with them on our Services.
- g) Information You and We Share
You share your information as you use and communicate through our Services, and we share your information to help us operate, provide, improve, understand, customize, support, and market our Services.
- h) Send Your Information to Those You Choose To Communicate With
- Any member of our group, which means our subsidiaries, our ultimate holding company and its subsidiaries.
- Our business partners, suppliers and sub-contractors for the performance of any contract we enter into with you
- Advertisers and advertising networks that require the data to select and serve relevant ad-verts to you and others. [We do not disclose information about identifiable individuals to our advertisers, but we will provide them with aggregate information about our users)
- Our agents
- Government and enforcement agencies and
- Credit and other payment card companies and screening companies.
- i) Account Information
Your phone number, profile information, and receipts may be available to anyone who is in a group and uses our Services, although you can configure your Services settings to manage certain information available to other users and businesses with whom you communicate.
- j) Your Contacts and Others
Users and businesses with whom you communicate may store or reshare your information (including your phone number or messages) with others on and off our Services. You can use your Services settings and the block feature in our Services to manage the users of our Services with whom you communicate and certain information you share.
- k) Businesses on Equity Group
We help businesses who use Our Services measure the effectiveness and distribution of their services and messages, and understand how people interact with them on our Services.
- l) Third-Party Service Providers
We work with third-party service providers and the Equity Group Holdings Plc and it’s subsidiaries to help us operate, provide, improve, understand, customize, support, and market our Services. When we share information with third-party service providers and the Equity Group Holdings Plc and it’s subsidiaries in this capacity, we require them to use your information on our behalf in accordance with our instructions and terms.
- m) Third-Party Services
When you use third-party services or Equity Group and its Subsidiaries Products that are integrated with our Services, they may receive information about what you share with them. For example, if you use a data backup service integrated with our Services (like iCloud or Google Drive), they will receive information you share with them. If you interact with a third-party service linked through our Services, you may be providing information directly to such third party. Please note that when you use third-party services or Equity Group and its Subsidiaries Products, their own terms and privacy policies will govern your use of those services.
8. HOW WE WORK WITH OTHER EQUITY GROUP HOLDINGS PLC AND IT’S SUBSIDIARIES
We are part of the Equity Group Holdings Plc and its subsidiaries. As part of the Equity Group Holdings Plc and its subsidiaries, Equity Group receives information from, and shares information with, the Equity Group Holdings Plc and its subsidiaries. We may use the information we receive from them, and they may use the information we share with them, to help operate, provide, improve, understand, customize, support, and market our Services and their offerings. This includes helping improve infrastructure and delivery systems, understanding how our Services or theirs are used, helping us provide a way for you to connect with businesses, and securing systems.
We also share information to fight spam, threats, abuse, or infringement activities and promote safety and security across the Equity Group and its Subsidiaries Products. However, your messages will not be shared onto the Group and its subsidiaries for others to see. In fact, the Group and its subsidiaries will not use your messages for any purpose other than to assist us in operating and providing our Services.
9. ASSIGNMENT, CHANGE OF CONTROL, AND TRANSFER
All of our rights and obligations under our Privacy Policy are freely assignable by us to any of our affiliates, in connection with a merger, acquisition, restructuring, or sale of assets, or by operation of law or otherwise, and we may transfer your information to any of our affiliates, successor entities, or new owner.
10. HOW THE GENERAL DATA PROTECTION REGULATION APPLIES TO OUR EUROPEAN REGION USERS
- a) Our Legal Bases For Processing Information
We collect, use and share the information we have as described above:
- as necessary to fulfill our Terms;
- consistent with your consent, which you can revoke at any time;
- as necessary to comply with our legal obligations;
- occasionally to protect your vital interests, or those of others;
- as necessary in the public interest; and
- as necessary for our (or others’) legitimate interests, including our interests in providing an innovative, relevant, safe, and profitable service to our users and partners, unless those interests are overridden by your interests or fundamental rights and freedoms that require protection of personal data.
11. HOW YOU EXERCISE YOUR RIGHTS
Under the General Data Protection Regulation or other applicable local laws, you have the right to access, rectify, port, and erase your information, as well as the right to restrict and object to certain processing of your information. This includes the right to object to our processing of your information for direct marketing and the right to object to our processing of your information where we are performing a task in the public interest or pursuing our legitimate interests or those of a third party. ou can access your data subject rights by reaching out on the Talk2Us portal on the following link: https://equity.custhelp.com/app/ask. You can access tools to rectify, update, and erase your information directly in-app as described in the Managing and Deleting Your Information section. If we process your information based on our legitimate interests or those of a third party, or in the public interest, you can object to this processing, and we will cease processing your information, unless the processing is based on compelling legitimate grounds or is needed for legal reasons. You can also object to our processing of your information and learn more about your options for restricting the way we use your information by visiting http://equitygroupholdings.com/privacy-policy. Where we use your information for direct marketing for our own Services, you can always object and opt out of future marketing messages using the unsubscribe link in such communications.
12. MANAGING AND DELETING YOUR INFORMATION
We store information until it is no longer necessary to provide our services, or until your account is deleted, whichever comes first. All information you provide to us is stored on our secure servers. We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorized way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.
We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.
Once we have received your information, we will use strict procedures and security features to try to prevent unauthorized access.
Length of data retention is a case-by-case determination that depends on things like the nature of the information, why it is collected and processed, and relevant legal or operational retention needs.
13. LAW AND PROTECTION
We collect, use, preserve, and share your information if we have a good-faith belief that it is reasonably necessary to: (a) respond pursuant to applicable law or regulations, to legal process, or to government requests; (b) enforce our Terms and any other applicable terms and policies, including for investigations of potential violations; (c) detect, investigate, prevent, and address fraud and other illegal activity, security, or technical issues; or (d) protect the rights, property, and safety of our users, Equity Group, the Equity Group Holdings Plc and it’s subsidiaries , or others, including to prevent death or imminent bodily harm.
14. OUR GLOBAL OPERATIONS
Equity Group shares information globally, both internally within the Equity Group Holdings Plc and its subsidiaries, and externally with our partners and with those you communicate around the world in accordance with this Privacy Policy. Information controlled by Equity Group will be transferred or transmitted to, or stored and processed, in the Republic of Kenya or other countries outside of where you live for the purposes as described in this Privacy Policy. These data transfers are necessary to provide the Services set forth in our Terms and globally to operate and provide our Services to you.
If the other jurisdiction does not have the same level of protection for personal data, when we do process the data, we shall put in place appropriate safeguards e.g. contractual commitments to ensure the data is adequately protected.
We ensure your personal data is protected by requiring all our group companies to follow the same rules when processing your personal data.
Where third parties are based in other jurisdictions, their processing of your personal data will involve a transfer of data to other jurisdictions.
Equity Group shares information globally, both internally within the Equity Group Holdings Plc and its subsidiaries, and externally with businesses, service providers, and partners and with those you communicate with around the world. Your information may, for example, be transferred or transmitted to, or stored and processed in the United States or other countries outside of where you live for the purposes as described in this Privacy Policy.
15. UPDATES TO OUR POLICY
We will notify you before we make changes to this Privacy Policy and give you the opportunity to review the revised Privacy Policy before you choose to continue using our Services.
16. CONTACT INFORMATION
If you are in the European region;
The Data Protection Officer for Equity Group can be contacted at dpo@equitybank.co.ke.
If you have questions about our Privacy Policy, please contact us or write us here:
Equity Group Holdings Plc
9th Floor, Equity Centre
Hospital Road, Upper Hill
Nairobi, Kenya
P.O. Box 75104-00200
You have the right to lodge a complaint with Equity Group.
If you are outside the European region;
If you have questions about our Privacy Policy, please contact us on dpo@equitybank.co.ke or write us here:
Equity Group Holdings Plc
9th Floor, Equity Centre
Hospital Road, Upper Hill
Nairobi, Kenya
P.O. Box 75104-00200
17. HOW WE PROCESS YOUR INFORMATION
Under European law, companies must have a legal basis to process data. You have particular rights available to you depending on which legal basis we use, and we’ve explained these below. You should know that no matter what legal basis applies, you always have the right to request access to, rectification of, and erasure of your data under the General Data Protection Regulation (the “GDPR”).
For all people who have legal capacity to enter into an enforceable contract, we process data as necessary to perform our contracts with you (the Terms of Service, the “Terms”). We describe the contractual services for which this data processing is necessary in Our Services section of the Terms and in the additional informational resources accessible from our Terms. The core data uses necessary to provide our contractual services are:
To provide, improve, customize, and support our Services as described in “Our Services”;
- To promote safety and security;
- To transfer, transmit, store, or process your data outside the EEA, including to within the United States and other countries; and
- To communicate with you, for example, on Service-related issues.
- We’ll use the data we have to provide these services; if you choose not to provide certain data, the quality of your experience using Equity Group may be impacted.
- When we process data you provide to us as necessary to perform our contracts with you, you have the right to port it under the GDPR. To exercise your rights, visit How You Exercise Your Rightssection of the Privacy Policy.
The other legal bases we rely on in certain instances when processing your data are:
- a) Your Consent:
For collecting and using information you allow us to receive through the device-based settings when you enable them (such as access to your GPS location, camera, or photos), so we can provide the features and services described when you enable the settings. When we process data you provide to us based on your consent, you have the right to withdraw your consent at any time and to port that data you provide to us, under the GDPR. To exercise your rights, visit your device-based settings, your in app-based settings like your in-app location control, and the How You Exercise Your Rights section of the Privacy Policy.
- b) Our legitimate interests or the legitimate interests of a third party, where not outweighed by your interests or fundamental rights and freedoms (“legitimate interests”):
For people under the age of majority (under 18, in most EU countries) who have a limited ability to enter into an enforceable contract only, we may be unable to process personal data on the grounds of contractual necessity. Nevertheless, when such a person uses our Services, it is in our legitimate interests:
- To provide, improve, customize, and support our Services as described in Our Services;
- To promote safety and security; and
- To communicate with you, for example, on Service-related issues.
- c) The legitimate interests we rely on for this processing are:
- To create, provide, support, and maintain innovative Services and features that enable people under the age of majority to express themselves, communicate, discover, and engage with information and businesses relevant to their interests, build community, and utilize tools and features that promote their well-being;
- To secure our platform and network, verify accounts and activity, combat harmful conduct, detect and prevent spam and other bad experiences, and keep our Services and all of the Equity Group and it’s Subsidiaries Products free of harmful or inappropriate content, and investigate suspicious activity or violations of our terms or policies and to protect the safety of people under the age of majority, including to prevent exploitation or other harms to which such individuals may be particularly vulnerable.
- d) For all people, including those under the age of majority:
For providing measurement, analytics, and other business services where we are processing data as a controller. The legitimate interests we rely on for this processing are:
- To provide accurate and reliable reporting to businesses and other partners, to ensure accurate pricing and statistics on performance, and to demonstrate the value our partners realise using our Services; and
- In the interests of businesses and other partners to help them understand their customers and improve their businesses, validate our pricing models, and evaluate the effectiveness and distribution of their services and messages, and understand how people interact with them on our Services.
- e) For providing marketing communications to you. The legitimate interests we rely on for this processing are:
- To promote Equity Group and its Subsidiaries Productsand issue direct marketing.
- To share information with others including law enforcement and to respond to legal requests. See our Privacy Policy under Law and Protectionfor more information. The legitimate interests we rely on for this processing are:
- To prevent and address fraud, unauthorized use of the Equity Group and its Subsidiaries Products, violations of our terms and policies, or other harmful or illegal activity; to protect ourselves (including our rights, property or Products), our users or others, including as part of investigations or regulatory inquiries; or to prevent death or imminent bodily harm.
- To share information with the Equity Group Holdings Plc and its subsidiaries to promote safety and security. See our Privacy Policy under “How We Work with Other Equity Group Holdings Plc and its subsidiaries”for more information. The legitimate interests we rely on for this processing are:
- To secure systems and fight spam, threats, abuse, or infringement activities and promote safety and security across the Equity Group and its Subsidiaries Products.
You have the right to object to, and seek restriction of, such processing; to exercise your rights, visitHow You Exercise Your Rights section of the Privacy Policy.
We will consider several factors when assessing an objection including: our users’ reasonable expectations; the benefits and risks to you, us, other users, or third parties; and other available means to achieve the same purpose that may be less invasive and do not require disproportional effort. Your objection will be upheld, and we will cease processing your information, unless the processing is based on compelling legitimate grounds or is needed for legal reasons.
If you are under the age of majority in your country and have a limited ability to enter an enforceable contract, we will take particular account of the fact that you are below the age of majority and adjust our assessment of our legitimate interests and the balancing of your interests and rights accordingly.
- f) Compliance with a legal obligation:
For processing data when the law requires it, including, for example, if there is a valid legal request for certain data.
- g) Protection of your vital interests or those of another person:
The vital interests we rely on for this processing include protection of your life or physical integrity or that of others, and we rely on it to combat harmful conduct and promote safety and security, for example, when we are investigating reports of harmful conduct or when someone needs help.
- h) Tasks carried out in the public interest:
For undertaking research and to promote safety and security, as described in more detail in our Privacy Policy under How We Use Information, where this is necessary in the public interest as laid down by European Union law or Member State law to which we are subject.
When we process your data as necessary for a task carried out in the public interest, you have the right to object to, and seek restriction of, our processing. In evaluating an objection, we’ll evaluate several factors, including: reasonable user expectations; the benefits and risks to you and third parties; and other available means to achieve the same purpose that may be less invasive and do not require disproportional effort.
Your objection will be upheld, and we will cease processing your information, unless the processing is based on compelling legitimate grounds or is needed for legal reasons.
18. INTELLECTUAL PROPERTY POLICY: YOUR COPYRIGHTS AND TRADEMARKS
Equity Group (“Equity Group,” “our,” “we,” or “us”) is committed to helping people and organizations protect their intellectual property rights. Our users agree to our Terms of Service (“Terms”) by installing, accessing, or using our apps, services, features, software, or website (together, “Services”). Our Terms do not allow our users to violate someone else’s intellectual property rights when using our Services, including their copyrights and trademarks.
As explained in more detail in our Privacy Policy, we do not retain our users’ messages in the ordinary course of providing our Services. We do, however, host our users’ account information, including our users’ profile picture, profile name, or status message, if they decide to include them as part of their account information.
18.1 Copyright
To report copyright infringement and request that Equity Group remove any infringing content it is hosting (such as a F user’s profile picture, profile name, or status message on our Service), please email a completed copyright infringement claim to dpo@equitybank.co.ke (including all of the information listed below). You can also mail a complete copyright infringement claim to Equity Group’s:
Equity Group Holdings Plc
Attn: Legal Counsel
9th Floor, Equity Centre
Hospital Road, Upper Hill
Nairobi, Kenya
P.O. Box 75104 – 00200
Before you report a claim of copyright infringement, you may want to send a message to the relevant Equity Group user you believe may be infringing your copyright. You may be able to resolve the issue without contacting Equity Group.
18.2 Trademark
To report trademark infringement and request that Equity Group remove any infringing content it is hosting, please email a complete trademark infringement claim to dpo@equitybank.co.ke (including all of the information listed below).
Before you report a claim of trademark infringement, you may want to send a message to the relevant Equity Group user you believe may be infringing your trademark. You may be able to resolve the issue without contacting Equity Group.
What to include in your copyright or trademark infringement claim to Equity Group
Please include all of the following information when reporting a copyright or trademark infringement claim to Equity Group:
Your complete contact information (full name, mailing address, and phone number). Note that we regularly provide your contact information, including your name and email address (if provided), the name of your organization or client who owns the rights in question, and the content of your report to the person whose content you are reporting. You may wish to provide a professional or business email address where you can be reached.
A description of the copyrighted work or trademark that you claim has been infringed.
A description of the content hosted on our Services that you claim infringes your copyright or trademark.
Information reasonably sufficient to permit us to locate the material on our Services. The easiest way to do this is by providing us the phone number/user name of the individual who has submitted the infringing content on our Services.
A declaration that:You have a good faith belief that use of the copyrighted or trademarked content described above, in the manner you have complained of, is not authorized by the copyright or trademark owner, its agent, or the law;
The information in your claim is accurate; and you declare, under penalty of perjury, that you are the owner or authorized to act on behalf of the owner of an exclusive copyright or trademark that is allegedly infringed. Your electronic signature or physical signature.
19. COOKIES
19.1 About cookies
A cookie is a small text file that a website you visit asks your browser to store on your computer or mobile device.
19.2 How we use cookies
We use cookies to understand, secure, operate, and provide our Services. For example, we use cookies:
- To provide Equity Group for web and desktop and other Services that are web-based, improve your experiences, understand how our Services are being used, and customize our Services;
- To understand which of our FAQs are most popular and to show you relevant content related to our Services;
- To remember your choices, such as your language preferences, and otherwise to customize our Services for you; and
- To rank the FAQs on our website based on popularity, understand mobile versus desktop users of our web-based Services, or understand popularity and effectiveness of certain of our web pages.
19.3 How to control cookies
You can follow the instructions provided by your browser or device (usually located under “Settings” or “Preferences”) to modify your cookie settings. Please note that if you set your browser or device to disable cookies, certain of our Services may not function properly.
20. DISCLAIMER
Our site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these web-sites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.
Data Subject Rights
Equity Insurance Business Emerges as Strong Group’s Third Growth Engine in Q1 2026
Nairobi, 21st May 2026…Equity Group’s insurance business sustained strong growth momentum in the first quarter of 2026, reinforcing the Group’s diversification strategy as insurance increasingly emerges as a major third engine of growth alongside banking and payments businesses.
The Insurance Group recorded a 30 percent growth in gross written premiums to KSh4.5 billion, while profit before tax rose 53 percent to KSh0.64 billion, reflecting strong customer uptake across life, health and general insurance products. The strong performance highlights Equity’s growing success in embedding insurance into its integrated financial services ecosystem, where customers can seamlessly access banking, payments, lending and insurance solutions through one platform.
While announcing the Q1 2026 performance, which saw the Group post a Profit After Tax increase of 24% to KSh19.1 billion, the Group Managing Director and CEO Dr James Mwangi hailed the insurance team for impressive results.
“In just three years of audited results, our Insurance Group is making its mark across the landscape. Ranking #3 in Return on Assets out of 56 players is a powerful validation of our capital efficiency. By breaking into the top 5 for profitability and top 6 for premiums, we have proven that a customer-centric model can scale at pace without compromising on returns,” said Dr Mwangi.
The life insurance business remained the largest contributor to the portfolio, writing KSh2.7 billion in premiums during the quarter under review. Health insurance contributed KSh1.2 billion, while the general insurance business continued to scale steadily, recording KSh0.6 billion in premiums.
A key growth driver was Equity Life Assurance Kenya (ELAK), which continued to deliver strong profitability and rapid customer growth powered by technology and digital distribution channels. Profit before tax rose 27 percent to KSh 561 million from KSh 442 million recorded during the same period last year, driven by growth in insurance revenue and investment income. Gross written premiums increased to KSh 2.7 billion, up from KSh2.1 billion, while insurance revenue grew 38 percent to KSh619 million. Insurance service result and net investment income rose to KSh 604 million, reflecting stronger underwriting performance and investment returns.
ELAK also continued to scale its customer reach through an aggressive insurtech strategy that has positioned it as one of the region’s leading digital-native insurers. As of March 31, 2026, the insurer had issued 21.3 million policies, serving 7.1 million unique customers consuming various insurance products. Over 79 percent of policies were issued digitally, demonstrating the growing role of technology in expanding access to affordable insurance solutions.
The GCEO said the digital model has significantly simplified policy onboarding, premium collection and customer access to insurance products, enabling the insurer to scale rapidly while reaching underserved segments that traditionally had limited access to financial protection. The strong growth reflects increasing customer awareness around protection, education plans, savings-linked products, and investment-backed insurance solutions.
Meanwhile, Equity General Insurance Kenya (EGIK) recorded a strong turnaround during the quarter, posting a profit before tax of KSh58 million compared to a loss of KSh7 million recorded during the same period in 2025. The improved performance was driven by strong growth in insurance revenue, which surged 417 percent to KSh243 million, alongside improved underwriting performance and operational efficiency. Gross written premiums stood at KSh595 million, while the insurer’s total assets rose to KSh2.0 billion. The results reflect growing demand for motor, property, business and asset protection covers from retail and SME customers.
At the same time, Equity Health Insurance Kenya (EHIK), the Group’s newly launched health insurance subsidiary, made a strong market entry in Q1 2026. The business recorded gross written premiums of KSh1.2 billion, while insurance revenue stood at KSh297 million during the quarter. EHIK posted a profit before tax of KSh17 million, signaling a positive start as it scales operations and customer acquisition. Insurance service result and net investment income reached KSh42 million, while total assets stood at KSh2.1 billion.
Dr. Mwangi closed saying: “The overall performance underscores Equity’s long-term strategy of building diversified income streams while deepening financial inclusion through integrated financial services”. By leveraging digital technology, regional reach and customer insights, the Group is positioning insurance as a strategic pillar in its future growth ambitions as it deepens its footprint across East and Central Africa.
Equity Group Managing Director and CEO Dr James Mwangi while announcing Q1 2026 performance and Investor Briefing.
Equity Group Managing Director and CEO Dr. James Mwangi addresses a section of investors and staff during Q1 2026 Investor Briefing.Landing page title and banner
About Equity Group Insurance
Our undertaking is two pronged: to empower our clients and stakeholders both Socially and Economically. We do this through continuous innovation, which has revolutionized banking in Rwanda. This makes it more efficient, allowing people to turn their vision into reality.
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Life Insurer of the Year Category
Most Customer-Centric Underwriter – Life
Best Insurance Company in Corporate Social Responsibility Category
Claims Settlement Award – Life Assurance Category – 1st Runner-Up
About Equity Insurance Group
Our services are tailored to suit your lifestyle. Whether it is banking services, insurance or investment services, we avail them to you under one roof both at home and in the diaspora.
ABOUT EQUITY GROUP INSURANCE HOLDINGS LIMITED
Equity Group Insurance Holdings Limited (EGIHL) is a subsidiary of Equity Group Holdings Plc, incorporated in 2021 under the Companies Act, 2015. EGIHL brings together the Group’s insurance businesses to provide innovative, accessible, and affordable risk and savings solutions that protect lives, health, and wealth.
Through its subsidiaries, Equity Life Assurance (Kenya) Limited, Equity General Insurance (Kenya) Limited and Equity Health Insurance (Kenya) Limited, licensed and regulated by the Insurance Regulatory Authority, Equity Insurance offers comprehensive coverage across life and pension, health and general insurance, ensuring customers enjoy peace of mind while safeguarding their future.
As part of Equity Group Holdings Plc, a leading Pan-African financial services provider with a presence in Kenya, DRC, Rwanda, Uganda, Tanzania, South Sudan, and a Commercial Representative Office in Ethiopia, EGIHL leverages the Group’s strong regional footprint, digital capabilities, and customer-centered approach.
Equity Group Holdings Plc is listed on the Nairobi Securities Exchange (NSE), Uganda Securities Exchange (USE), and Rwanda Stock Exchange (RSE), with interests spanning banking, insurance, investment banking, telecom, fintech, and social impact investments. With a market capitalization of USD 1.37 billion, the Group is the largest integrated financial services provider in the region, empowering individuals, businesses, and communities to thrive.
Positioning Statement
Equity provides Inclusive Financial Services that transform livelihoods, give dignity and expand opportunities.
Mission Statement
- We offer integrated financial services that socially and economically empower consumers, businesses and communities.
Tagline
Your Listening, Caring Partner.
Our Vision
To be the champion of the socio-economic prosperity of the people of Africa.